Projects using Canva in Santiago Metropolitan RegionProjects using Canva in Santiago Metropolitan RegionIn my role as a designer at Inmedia, I have created a range of video content aimed at both informing internal audiences and showcasing the company’s capabilities and visual standards. These videos cover diverse topics such as health, sports, travel, cooking, workplace safety, responsible mobile use, and productivity, providing valuable and engaging content for employees across different organizations.
The content is distributed through internal corporate channels and updated three times per week, requiring a strong balance between creativity, efficiency, and consistency. Beyond delivering information, these videos also serve as a way to promote Inmedia’s visual quality, attention to detail, and approach to content creation.
I was responsible for the entire creative process—from scripting and conceptualization to the final graphic execution of each piece. This included defining a new visual identity for the content, establishing guidelines for color palette, typography, layout, and overall visual language. I also handled video and image editing, motion graphics, and composition to ensure each video was clear, dynamic, and aligned with the brand’s positioning.
This experience highlights my ability to lead creative projects end-to-end, develop cohesive visual systems, and produce high-frequency content that is both informative and visually impactful. In my role as a designer at Inmedia, I have developed a series of informational videos for Watts, focused on delivering valuable and engaging content to their employees. These videos cover a wide range of topics such as health, sports, travel, cooking, and lifestyle activities, contributing to a more dynamic and informative internal communication channel.
The content is published through the company’s internal screens and is updated three times per week, requiring a consistent and efficient workflow to ensure relevance and quality. I have been fully responsible for the entire creative process—from scripting and conceptualization to the final graphic execution of each video.
This includes structuring the narrative, defining the visual style, editing footage, and integrating motion graphics and design elements to create clear, engaging, and visually cohesive pieces. This experience has strengthened my ability to produce high-frequency content while maintaining creativity, consistency, and alignment with the brand’s communication goals. In my role as a designer at Inmedia, I have developed promotional video content aimed at strengthening the marketing strategy of MediaCorp. This project involved creating a new visual direction and communication style for the brand, with the goal of reaching new clients and enhancing its positioning in the market.
I led the entire creative process, from initial concept development and scripting to the final graphic execution of the videos. This included defining the visual narrative, tone, and messaging aligned with the brand’s objectives. I also worked extensively on image and video editing, incorporating techniques such as photomontage, motion graphics, and visual composition to create impactful and cohesive content.
Through this process, I focused on building a strong and recognizable visual identity, ensuring consistency across all pieces while optimizing them for engagement and clarity. This experience highlights my ability to take full ownership of creative projects, combining strategic thinking with technical execution to deliver effective marketing content. In my role as a designer at Inmedia, I have been responsible for creating internal communication content for various companies, including Watts and Coopeuch. My work focuses on transforming HR-related information into engaging visual and audiovisual pieces displayed across digital screens in corporate and residential environments.
This involves close coordination with each company to gather and organize relevant information—such as employee birthdays, internal announcements, and key communications—ensuring accuracy and alignment with their internal messaging. Once the information is collected, I develop visual concepts and edit video content that is clear, dynamic, and visually consistent with each brand’s identity.
From an execution standpoint, I handle video editing processes including sequencing, motion graphics, typography, and music selection to create content that is both informative and engaging. The goal is to enhance internal communication through well-designed visuals that capture attention while maintaining clarity and professionalism.
This experience has strengthened my ability to manage information efficiently, collaborate with clients, and translate corporate content into impactful visual communication pieces tailored to different audiences.