Muhammad Muhsin's Work | ContraWork by Muhammad MuhsinMuhammad Muhsin
Brand Identity, Landing Page & Ad Creative Designer
Making a jewelry unboxing feel personal
Northwind Coffee Co. Brand Identity & Logo Animation
A thoughtful brand deserves a memorable first impression. For Northwind Coffee Co., I paired a refined serif wordmark and organic leaf mark with a warm, earthy palette to capture the care behind every cup.
The logo comes to life piece by piece, with a subtle steam detail and a smooth transition from soft cream to deep espresso tones. The result is a simple, atmospheric brand moment built around one idea: good coffee, good company.
#BrandIdentity #LogoDesign #LogoAnimation #MotionDesign #CoffeeBrand #BrandDesign UNHUM a brand that knows when to stay quiet.
Most logos shout. This one hits mute.
I designed a 4-second logo animation for UNHUM: a capsule drops in, opens up, sound waves ripple out, and a crossed-out note silences them. Then the wordmark settles into place. In one second, the motion tells you what the brand means.
Motion is the fastest way to make a brand stick. If your logo just sits there, let's talk. A self-initiated concept exploring how landlords could manage rent, maintenance, vacancies, and applicants in one connected workspace.
Property management can become a string of small follow-ups: checking rent, chasing a repair, listing a vacant unit, or trying to keep applicant details organized. I wanted to explore what that work might feel like if the pieces lived in one place and if the next useful action was easier to spot.
I started with the brand identity. I developed the visual direction and designed the product experience in Figma before bringing the concept to life in Base44. That gave me a chance to think through the product as a complete experience, from its first impression to the workflows behind the interface.
Landlord HQ brings portfolio signals into one view: rent collected, overdue balances, occupancy, and active leads. A “Needs your attention” section surfaces overdue rent, maintenance, vacancies, and the next rent cycle, while the rent ledger keeps each unit’s status in view.
The Tenant Portal gives renters a place to check their lease and balance, view payment history, and report maintenance issues. On the landlord side, maintenance requests are AI-triaged with a suggested priority and next step.
I also wanted the product to connect vacancy to leasing. Available units appear in a public showcase with AI-assisted listing copy. When someone applies, their income is compared with a 3× rent benchmark, and the lead is organized in a CRM pipeline: New Inquiry, Pre-Qualified Viewing, or Guarantor Required.
The goal wasn’t to add more information to a dashboard. It was to make the rental workflow feel more connected—from the first rent cycle through the next tenant.
Plotvera is a self-initiated concept project with sample data. The public demo’s payment flow is simulated; no money moves, and live reminder-email delivery is turned off.
Explore the live app: Plotvera (https://plotvera.base44.app)
If you’re working on a SaaS product and want its identity and product experience to feel like parts of the same system, I’d be happy to talk.