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proVirginia, USA

Brand Strategist & Copywriter for DTC Brands

$25k+: Earned

3x: Hired

5.0: Rating

142: Followers

Brand Strategist & Copywriter for DTC Brands

ForKeeps Brand Strategy, Messaging & Naming

45

510

Cover image for This project had my heart

This project had my heart 😌 I had the absolute JOY of working with SpokesPup, an inclusivity-focused pet brand. They had a brilliant product but needed repositioning to reach more dog owners. Plus I'm obsessed with their mission: every dog deserves a voice. I worked on: - Brand Strategy - Messaging - Brand Voice This one reminded me why I love repositioning work. Taking something functional and giving it emotional weight. The insanely talented @Sabrina Polanco brought this world to life visually 💛

1

39

120

1.2K

Firstly Brand Repositioning and Naming

7

87

SpokesPup | Brand Strategy, Messaging, Tone of Voice

1

4

57

Market Researcher(1)

Kalann Washington

proLos Angeles, USA

Brand Voice Sculptor & Storyseller || Me = AI + Authenticity

$10k+: Earned

7x: Hired

5.0: Rating

39: Followers

Top

Brand Voice Sculptor & Storyseller || Me = AI + Authenticity

Cover image for Chimp 'Chump' to Champ

Chimp 'Chump' to Champ

0

351

A Brand Called for Design

0

91

Cover image for What I Learned Working with a Giant ‘Evil' Tech Company — Pa...

What I Learned Working with a Giant ‘Evil' Tech Company — Part 1 (or: How I Helped Train an A.I. Model Without Losing My Soul) You know which one. From May 2023 to July 2024, I worked on a long-term A.I. content evaluation project through Tech Mahindra (agency) for one of the largest, most powerful tech companies on the planet. Now, I can’t name them (NDA), but...they might rhyme with "Doodle." The project focused on assessing generative A.I. performance at scale—used by millions of users worldwide. What started as basic annotation turned into a masterclass in managing scale, building documentation, designing training systems, and evaluating human-A.I. interaction. Peep the Comments for More 👇☝🏾

3

3

220

Cover image for Capture Campaign

Capture Campaign

0

152

Market Researcher(2)

proAhmedabad, India

The only person you need to strategize your marketing

$10k+: Earned

4x: Hired

5.0: Rating

11: Followers

The only person you need to strategize your marketing

Cover image for Million Dollar Sleepwear Market Study Before Market Entry

Million Dollar Sleepwear Market Study Before Market Entry

1

11

Cover image for Decoding UAE's Premium Beauty Buyers

Decoding UAE's Premium Beauty Buyers

1

7

Cover image for CRO Before Campaigns

CRO Before Campaigns

1

5

Cover image for High-Budget Meta Ads System for Insurance Leads

High-Budget Meta Ads System for Insurance Leads

1

43

Market Researcher(3)

Asif Farhan Khan

proBengaluru, India

AI workflows that saves you 💸 | SmushLabs.ai

2x: Hired

5.0: Rating

55: Followers

AI workflows that saves you 💸 | SmushLabs.ai

Cover image for AI Business Contact Scraper

AI Business Contact Scraper

3

39

Cover image for Business Intelligence Brief: 200 Verified Local Service Profiles

Business Intelligence Brief: 200 Verified Local Service Profiles

2

5

Cover image for SmushChat - AI Customer Support Widget for Your Website

SmushChat - AI Customer Support Widget for Your Website

1

8

Cover image for AI as a Debt Relieve Agent

AI as a Debt Relieve Agent

2

6

Market Researcher(2)

proSalt Lake City, USA

Senior Product Designer helping teams drive growth.

$5k+: Earned

2x: Hired

5.0: Rating

18: Followers

Senior Product Designer helping teams drive growth.

Level Up College Recruiting Branding / Logo Design

0

1

Cover image for Connect UX Design Project

Connect UX Design Project

2

5

Cover image for Simplifying Food Logging for Unicity's Activate App

Simplifying Food Logging for Unicity's Activate App

1

4

Cover image for Understanding User Behavior to Improve Ecommerce UX

Understanding User Behavior to Improve Ecommerce UX

0

1

Market Researcher(1)

Judith Amarachi

Digital/Growth Marketing Specialist

$5k+: Earned

5x: Hired

21: Followers

Digital/Growth Marketing Specialist

Digital Marketing Strategist for Alcoholic Drinks Brand

1

13

Cover image for Lead Generation

Lead Generation

2

53

Cover image for Lead Generation and Sales

Lead Generation and Sales

1

26

Cover image for Digital Media Management

Digital Media Management

1

18

Market Researcher(1)

Zagreb, Croatia

Helping businesses turn complex markets into clear decisions

5.0: Rating

13: Followers

Helping businesses turn complex markets into clear decisions

Cover image for Wellness Supplement Market Presentation

Wellness Supplement Market Presentation

0

18

Cover image for Executive Summary Excerpt - Market Research for Startup

Executive Summary Excerpt - Market Research for Startup

0

8

Cover image for UNICEF - Communications Planning for Social Impact

UNICEF - Communications Planning for Social Impact

1

1

28

Cover image for Tailored Go-To-Market Strategy for Global Expansion

Tailored Go-To-Market Strategy for Global Expansion

0

11

Market Researcher(2)

Geethasree Naguboina

proHyderabad, India

Excel & KPI Dashboards for Small Business Decisions

87: Followers

Excel & KPI Dashboards for Small Business Decisions

Cover image for Market & Competitor Research (E-Learning Industry)

Market & Competitor Research (E-Learning Industry)

2

3

Cover image for Verified Web Research for Business Decisions

Verified Web Research for Business Decisions

2

2

Cover image for Title:
The difference between tracking data

Title: The difference between tracking data and understanding it Most businesses are tracking data. Very few are understanding it. There is a difference — and it shows up in how decisions get made. Tracking data means you have numbers somewhere. A spreadsheet updated every week. A report sent every month. An export sitting in someone's downloads folder. Understanding data means those numbers tell you something specific. This channel is growing. This SKU is draining margin. This client segment is not renewing. Something you can act on before it becomes a problem. The gap between the two is almost never about having more data. It is about structure. Unstructured data gives you a feeling that things are being measured. Structured data gives you a direction. I work with founders and business owners who have plenty of the first and very little of the second. The fix is usually simpler than they expect — not a new software, not a bigger team. Just a cleaner system around the data they already have. If your numbers are being tracked but not really being used — that is the gap worth closing first.

2

127

Cover image for Title: Your data is not

Title: Your data is not the problem. The structure is. Most business owners I speak to are not short on data. They have spreadsheets. Exports. Reports sent every month. Numbers sitting in three different files that nobody looks at after the first week. The real problem is not missing data — it is data that cannot be read quickly enough to change a decision. A 5,000 row export tells you nothing at a glance. But a single dashboard showing revenue by channel, top performing SKU, and pending payments — that changes how a founder spends the next hour. I have seen this pattern across CA firms, D2C brands, and small businesses. The data exists. The structure does not. Clean structure means: One place for all numbers Metrics linked to actual decisions Flags that tell you when something needs attention — not just what the current state is If your data lives in scattered sheets and nobody is acting on it, the issue is not the data. It is the system around it. That is exactly what I fix.

2

5

278

Market Researcher(2)