What should I define as deliverables when hiring a freelance brand strategist?
When hiring a freelance brand strategist, it's important to have a clear understanding of the desired outcomes. Consider deliverables such as brand audits, customer personas, brand voice and messaging guidelines, competitive analysis, and brand identity guidelines, including logos and visual elements. Clearly outlining these deliverables will ensure both parties are aligned in terms of expectations and project scope.
How can I ensure a smooth onboarding process when working with a freelance brand strategist on Contra?
To ensure a smooth onboarding process with a freelance brand strategist, start by providing comprehensive information about your brand, including existing marketing materials, brand history, target audience descriptions, and any relevant research. Establish clear communication channels and preferred meeting frequencies to maintain a consistent flow of information. Set mutually agreed milestones and deadlines to track progress and adapt plans as needed.
What steps should I take to kickstart the project effectively with a freelance brand strategist?
To effectively kickstart the project, schedule an initial meeting to discuss your brand goals, vision, and any specific challenges you are facing. Ensure you have gathered all necessary background materials and data for the strategist to review. Collaboratively develop a project timeline and communication plan to incorporate feedback and ensure alignment at every stage of the project. This approach helps set clear expectations and fosters a proactive work relationship.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.