Social Media Strategy & Management
Who is Aryam Abreu Delgado? ๐ก
Aryam Abreu Delgado (@aryamabreud) is a licensed real estate agent with Keller Williams Realty based in Winter Park, Florida, serving the greater Orlando area. Specializing in helping first-time buyers navigate the homebuying process with confidence, Aryam brings a bilingual, client-first approach to one of the most important financial decisions of his clients' lives.
When I came on board in early March 2026, Aryam had no social media presence at all โ I built his Instagram, Facebook, and additional platform accounts from the ground up.
My Role ๐ฒ
Set up and launched all social media accounts from zero
Developed a bilingual (English a:nd Spanish) content strategy targeting first-time homebuyers across the greater Orlando market
Built and managed the full content calendar across Instagram and Facebook
Produced all content assets independently: static posts, educational carousels, and Reels
Wrote all copy, hooks, and captions in both English and Spanish tailored to a B2C real estate audience
Created educational first-time buyer content to position Aryam as a trusted local market expert
Monitored performance weekly and refined strategy based on engagement and reach data
Aligned content with both brand awareness and lead generation goals
Results โญ๏ธ
In the first month:
Built a fully active, publishing social media presence across platforms from absolute zero
Grew Facebook to 66 followers organically in the first month
Grew Instagram to 14 followers with consistent educational content
Fast forward 2.5 months:
Grew Instagram from 0 to 39 followers
Grew Facebook from 0 to 78 followers
Achieved Instagram engagement rate of 25.65% (vs. 1โ5% industry average for real estate)
Achieved Facebook engagement rate of 22.4%
Top-performing Reel reached 240 organic accounts
Generated 160 Facebook interactions in a single day
Samaritan Resource Center Newsletter- It has been a year since I started working with SRC making their monthly newsletter and social media content, it has been a great journey!
This is a holistic skin care and wellness brand that has a large presence online (instagram) and in the ecommerce space and their goal now is to grow their presence on youtube with lifestyle vlogs, cooking, and other wellness practices. My goal is to help them craft stories that align with their values and most importantly what their brand represents.
Starting with a โcooking at homeโ series and later leaning more into holistic health practices, getting both husband and wife involved in a youtube series has helped to better round out the brandโs image.
Attached is a short bit from their new youtube series
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One of the best performing ads that was run for an ecommerce skincare brand. Engaging, cta, highlighting new product.
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A promotional video that I shot and edited in the city for an urban clothing brand. This was a lot of fun to make as I had full creative control on the video filming & edit.
The goal was to make an engaging edit to highlight the new drop of apparel that was to be released. Matching the aesthetic of the brand's style and voice with the new line and the city that is hosting events for it was the main challenge, but in the end everything came together smoothly
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A showreel of social media content I created for a luxury olive oil brand during its initial months of growth on the market. The brand's main needs was content that did not rely on the owner / founder of UGC creators, so the focus was on building an engaging, ad ready presence entirely through faceless content curated for social media platforms.ย Each reel balanced a conversion driven ad performance with a polish & elegant aesthetic. Helping introduce the brand to a new audience and driving sales & traffic to the website and IG page.
The path for Holy Wraps is clear: Tactical Soul.
We officially curated this direction after stress-testing three distinct paths. This isnโt a color preference; it is an audit of grit and spiritual discipline.
Why Tactical Soul?
The Contrast: Bridges industrial boxing energy with a refined, future-forward aesthetic.
The Function: High-visibility orange and heritage typography create a "Tactical" feel that commands attention.
The Vibe: Captures the "Spiritual Athlete" the internal prayer and the external fight.
As a strategist and co-founder, my job is to ensure the brand's "Look" is the invisible skeleton that allows the mission to stand upright. Foundation set. Now, we build the ecosystem.
I learned to not chase aesthetic trends when I realized this: Every visual and verbal element in my brand is a deliberate signal to the clientโs subconscious.
If those signals are misaligned, if your font says Established but your copy says Frantic, you erode trust. You lose clients, not because you aren't good, but because your brand lacks Integrity of Invocation (what it invokes in the viewer).
Cinematic meditations and healing scripts that transform.
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Cinematic meditations and healing scripts that transform.
Long-Form Feminine Narrative โ โThe Soft Rebellion of Choosing Yourselfโ (Cinematic Voiceover Script)
A 12โ14 minute premium narrative crafted for spiritual creators, feminine empowerment brands, and faceless YouTube channels wanting elevated, emotionally rich storytelling.
This script is a cinematic monologue on identity, self-discovery, and the sacred art of self-empowerment โ designed to captivate, inspire, and resonate deeply with feminine audiences.
Features:
โ Poetic, slow-drip pacing
โ Emotional depth & resonance
โ High-level spiritual psychology
โ Premium narrative structure
โ Written for professional voiceover cadence
A luxury-level script ideal for channels seeking viral, timeless, awakening-style content.
Full Script (PDF): https://bit.ly/softrebell
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Long-Form Guided Meditation Script โ โLetting Your Nervous System Restโ (Cinematic, Trauma-Informed)
Premium, script written for wellness apps, meditation platforms, and faceless YouTube channels seeking cinematic, feminine narration.
This 11โ12 minute piece combines somatic grounding, trauma-informed pacing, and poetic emotional sequencing to create a profoundly restorative experience.
Perfect for brands wanting soft, elevated, spiritually attuned storytelling that keeps listeners engaged through safety, depth, and sensory regulation.
Includes:
โ Cinematic pacing
โ Soft trauma-informed language
โ Sensory grounding
โ Feminine poetic tone
โ Fully studio-polished script
Ideal for high-end meditation channels, healing brands, and creators seeking luxury-level writing.
Full Script (PDF): https://bit.ly/Systemreset
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High-End Affirmation Pack โ โRemembering the Woman You have always beenโ (Luxury Scriptwriting)
A curated affirmation pack written in a soft, elegant, cinematic tone designed for feminine empowerment brands, meditation creators, and spiritual wellness channels.
These affirmations blend identity shifting, self-worth, nervous system safety, and feminine embodiment into a cohesive, luxury-level script suitable for:
โ Reels & TikToks
โ Meditation voice-overs
โ Digital guides & journals
โ Email sequences
โ Faceless YouTube channels
Crafted with high-end spiritual copywriting techniques and poetic emotional cadence, this pack elevates any brand seeking premium feminine writing.
Full Script (PDF):ย https://bit.ly/AffScript
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Identity Rebuilding Journal Kit โ โBecoming the Woman Your Life Has Been Waiting Forโ (Premium Prompts)
A polished, transformation-based premium journal kit designed for coaches, wellness brands, feminine creators, and digital product businesses.
This 20-prompt collection guides readers through identity deconstruction, self-reclamation, and emotional rebirth using poetic depth, somatic awareness, and introspective storytelling.
Includes:
โ 20 long-form, cinematic journal prompts
โ A soft, poetic introduction
โ High-end workbook-style composition
โ Identity rebuilding & emotional clarity themes
โ Perfect for digital products, journals, and funnels
Ideal for creators wanting to sell high-quality journals, healing guides, or embodiment programs with a premium written voice.
Full Script (PDF):ย https://bit.ly/jrnalkit