Website Design for BrightPath Restoration

BrightPath Restoration is a service business offering roof repair, gutters, and siding across Illinois, Wisconsin, and Indiana. They needed a modern, conversion-focused website that could present these services clearly and give prospective customers an easy route to get in touch.

Restoration and home-service websites need to communicate trust quickly while making a broad range of services easy to understand. The goal was to shape a clear, professional website experience around BrightPath Restoration’s core offer, without making visitors hunt for the information they need.

I led the creative direction and website design, shaping the page structure, visual direction, and service-led content hierarchy for a Squarespace website.

Organised the page around BrightPath Restoration’s 3 core services: roofing, gutters, and siding

Created a clean visual hierarchy so visitors can scan services and key information quickly

Designed a polished, professional layout suited to a home-services business

Placed calls to action throughout the page to support the website’s lead-generation purpose

Built the design direction for Squarespace

A custom, conversion-focused website design that gives BrightPath Restoration a clearer way to present its services and guide prospective customers toward an inquiry.

Industry: Building & Construction Platform: Squarespace