The path for Holy Wraps is clear: Tactical Soul.
We officially curated this direction after stress-testing three distinct paths. This isn’t a color preferenc...
We officially curated this direction after stress-testing three distinct paths. This isn’t a color preference; it is an audit of grit and spiritual discipline.
Why Tactical Soul?
The Contrast: Bridges industrial boxing energy with a refined, future-forward aesthetic.
The Function: High-visibility orange and heritage typography create a "Tactical" feel that commands attention.
The Vibe: Captures the "Spiritual Athlete" the internal prayer and the external fight.
As a strategist and co-founder, my job is to ensure the brand's "Look" is the invisible skeleton that allows the mission to stand upright. Foundation set. Now, we build the ecosystem.