Karen Le's Work | ContraWork by Karen Le
Karen Le
pro

Karen Le

Content Creator and Social Media Strategist ✨

    $10k+
    Earned
    17x
    Hired
    5.00
    Rating
    500
    Followers

Canada

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Canada

Cover image for UGC Organic Short Form Videos for Slate
UGC Organic Short Form Videos for Slate
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0
Cover image for UGC Short Form Video Production for Good Protein
UGC Short Form Video Production for Good Protein
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Brands like Gap are showing that the strongest content today does more than showcase products, it turns fashion into entertainment. I explored that idea by making a spec piece on my Super 8 camera, not just as a camera, but as an extension sitting at the intersection of tech, style, nostalgia, and utility. But the bigger point for me as a creative strategist is this: good content direction is not about choosing what looks cool, it is about choosing what communicates best. Knowing when a concept calls for something cinematic, elevated, and story-led vs when it should feel lo-fi and socially native, goes a long way. Creative that performs is rarely accidental. The visual language, tone, pacing, and format all shape how a brand is perceived and how a viewer feels. When those choices are intentional, the message gets stronger.
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Cover image for UGC Video Production for Contra
UGC Video Production for Contra
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230
Cover image for Social Media Video : Cinematic Review Series
Social Media Video : Cinematic Review Series
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194
UGC Content Campaign: Shanyi
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69
UGC Reel for Contra: A Freelance Journey
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200
User-generated content creation | Activision- Call of Duty
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148
I enjoyed a work-staycation at a spa cabin on Canada’s East Coast and captured photo + video to share the experience- for both the business and my profile 😊 I focused on a peaceful, cozy, restorative vibe. Below are a few (of the many) organic social videos I made around the weekend:
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Indy AI x Contra UGC
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I recently finished a campaign with Good Protein. I produced short-form videos to run as social ads for the team. Here are a couple that I made: - All in one shake: made to feel like a FaceTime organic style video that would naturally pop up on your FYP on TikTok - 32 g protein powder: promoting their new product launch
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User-generated content (UGC) | Amazon Prime Canada
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838
Social media management + strategy & content creation | Vivial
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Content Creation Portfolio
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2.6K
Cover image for Instagram Social Content Design | Kittl 🌊🌾
Instagram Social Content Design | Kittl 🌊🌾
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344
Cover image for How and When to Increase your Rates as a Freelancer — Contra⚡️
How and When to Increase your Rates as a Freelancer — Contra⚡️
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Youtube Optimization: Contra 🎥
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Cover image for Social media management + content creation- Dr Schulzes
Social media management + content creation- Dr Schulzes
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301