I've partnered with Contra on a recurring basis to produce short-form, authentic UGC videos for YouTube Shorts, Instagram reels, and TikToks. Content formats ranged from top of funnel, middle of funnel, and bottom of funnel content.
๐ฏ The Ask
Create a series of 30-60 second short-form videos based on the brief and concepts provided.
What I did:
Scripted the concepts
Produced and edited the videos
Used natural lighting, raw editing, and lo-fi sound to keep the vibe intimate and unpolished, per Contra's creative brief.
๐ฅ Deliverables a set of UGC Short Form Videos (30-60 seconds)
Storyboard + Scripting
Personal footage sourcing + editing
Optimized for social media platform distribution: YouTube Shorts, Instagram Reels, and TikToks
Optional: Uploaded on my IG with Contra tag for cross-promotion