UGC Short Form Video Production for Good Protein
Karen Le
User-generated content (UGC) for Good Protein
📌 Project Overview
I've partnered with Good Protein on a recurring basis to produce short-form, authentic UGC videos for Meta and TikToks. Content formats focused on bottom of funnel content and top of funnel content.
🎯 The Ask
Create a series of 30-60 second short-form videos based on the brief and concepts provided.
What I did:
Scripted the concepts
Produced and edited the videos
Used organic lofi social style content ranging from 'yapping' to recipes using Good Protein
🎥 Deliverables a set of UGC Short Form Videos (30-60 seconds)
Storyboard + Scripting
Personal footage sourcing + editing
Optimized for social media platform distribution: Meta and TikTok
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Posted Mar 25, 2026
Produced user-generated content (UGC) videos for Good Protein optimized for Meta and TikTok social media ads.
