AI Creative
Hoshicha
This remains one of my favorite projects to date. Over the past year, collaborating with Hoshicha has been a defining experience for me as an AI Content Creator. It has granted me the creative freedom to experiment and refine a visual language that honors the brand’s heritage while achieving that elusive, high-end luxury aesthetic.
I also did the landing video for their page: https://hoshicha.co/
Go and drink matcha...
Hoshicha's matcha
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A cinematic 3-panel composition with a consistent film-still aesthetic, soft muted lighting, and ultra-detailed realism.
Panel 1: Tight close-up of an elegant woman with light skin, a relaxed expression, and dark hair tied neatly in a low bun, calmly drinking matcha from a rustic handmade cup. She wears a dark blazer and a light turtleneck, standing by a window with gentle ambient light that creates an intimate calm mood.
Panel 2: Eye-level close-up of the same rustic matcha cup on a minimalist dark surface, with shallow depth of field and soft background blur.
Panel 3: Wide lateral shot of the same woman seated inside a modern car, visible through the window, her posture calm and contemplative, with distant soft architecture and a mountain silhouette in the background, creating a premium, peaceful, aspirational atmosphere.
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Architect | Interior Designer | Senior AI Creative
Furniture Brand Interior Editorials | FLORA
A series of interior visuals developed fully through AI for a well-known 125-year-old NYC-based home & furniture brand. Complex editorial environments built through structured generative workflow systems - balancing atmosphere, material accuracy, composition, lighting, and product density across every scene ✨
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Mountain Retreat Room Concept | FLORA
Contemporary comfort rooted in nature - located in the mountains, this hotel room blends stone, marble, wood, and glass into a grounding atmosphere. A palette of gray, charcoal, and matte black mirrors the surrounding landscape, while natural light floods the space through large openings. Diffuse accent lighting softens the edges, revealing the textures of the materials and creating a quiet balance between rugged and refined 💫
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Beach Bar Concept | FLORA
Inspired by the calm rhythm of the sea - a soft palette of light blue, white, and beige creates a fresh, airy atmosphere that feels effortless and serene. Marble surfaces reflect natural light, while soft fabrics add movement and warmth. A sculptural ceiling installation flows like an ocean wave, crafted from layers of fabric in soft coastal hues - bringing the tranquility of the sea also indoors 🌊
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Living Room Variations | FLORA
An empty space becomes a canvas, coming to life piece by piece. Each furniture choice and subtle detail transforms the room into countless variations - endless possibilities shaped by diverse moodboards and ideas. Soft lighting, layered textures, and playful arrangements create different spaces that feel flexible, personal, and alive - where design is both intentional and playful ✨
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Media & Tech | NYC
FLORA (https://www.linkedin.com/company/floraai/) tasked creators to reimagine Bosch’s The Garden of Earthly Delights—so I did. Bosch's work is brought to life for a modern airline creative campaign with the concept 'Explore Your World,' inviting travelers to see their world anew.
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Check out how I styled Arc'teryx with Flora*
Flora excels at reimagining fashion with different models and settings.
https://www.linkedin.com/posts/anthonyjohns_check-out-how-i-styled-arcteryx-with-flora-activity-7391534844285202432-p602?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAPZY3oB7Req8S_a2OXOWHkhkPZ98cF_wTI
*Concept work
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https://www.linkedin.com/posts/anthonyjohns_newbalance-ai-fashion-activity-7387274738844192768-X9hs?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAPZY3oB7Req8S_a2OXOWHkhkPZ98cF_wTI
I challenged myself to reimagine New Balance 👟 under the neon lights of Vegas, reflecting the vibrancy of the streets with FLORA. A mirror like reflection of what you've done and where you've been...and where you're going, it's where legacy meets future.
Reflect the Rush.
The tool chain: Creative Refs-->GPT 5-->Nano Banana-->Redux-->Nano Banana-->Veo 3.1-->WAN 2.2-->Topaz
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I asked the question -- what if a modern Prosche took aesthetic cues from 1980s Sony design?
To explore this concept, I used Flora to map out a variety of outcomes. One of the great things about a node based canvas is that it encourages experimentation and novelty, allowing your creative ideas to branch, evolve, and build.
In this project file, I left the different experiments intact so you could see the evolution of thought.
https://www.linkedin.com/posts/anthonyjohns_i-asked-the-question-what-if-a-modern-activity-7389001200278376448-iAlq?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAPZY3oB7Req8S_a2OXOWHkhkPZ98cF_wTI
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Brand identity and websites for B2B SaaS and AI startups
Brand identity and websites for B2B SaaS and AI startups
Product Designer · Scaling ideas · Mobile · Web · Motion
Product Designer · Scaling ideas · Mobile · Web · Motion
Websites, Stores & Funnels | Framer, Shopify, Kajabi,Webflow
Websites, Stores & Funnels | Framer, Shopify, Kajabi,Webflow
Video Producer & Audio Designer 🎞️🎵🪓
Video Producer & Audio Designer 🎞️🎵🪓
Product Designer | Mobile Apps, Landing Pages & Framer Dev
Product Designer | Mobile Apps, Landing Pages & Framer Dev
