UX Design Projects in State of Rio de JaneiroUX Design Projects in State of Rio de Janeiro
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Cover image for I founded Fotoria as a
I founded Fotoria as a startup to help creators turn their Instagram feeds into tangible memories, designing both the physical photo book and the digital experience end‑to‑end. I led the project from user research to service design, defining how photos would be selected, laid out, and delivered so that the process felt seamless for non‑technical users. Using Figma and Illustrator, I created the visual identity and the book layout system, then built an InDesign template that could generate entire albums automatically from Instagram data. A custom PDF‑conversion flow coded in React transformed user selections into print‑ready files, and the final experience ended with a curated package arriving at the user’s home as a finished book, connecting their digital stories with a physical object they could keep and gift. #book #branding
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Cover image for Design thinking. 🧠 Empathize: Understand
Design thinking. 🧠 Empathize: Understand the user's needs, emotions, and challenges through observation and interviews. 🔥 Define ideas: Synthesize research to clearly articulate the core problem you are trying to solve. Brainstorm a wide variety of creative and unconventional solutions without judgment. 👍 Prototype: Build inexpensive, scaled-down versions of the best ideas to investigate their viability. 🚀 Test: Share prototypes with users to gather feedback, learn what works, and refine the solution. Responsive design and multi-screen, multi-resolution development was consolidated and applied, resulting in the creation of 12 responsive deliverables strategically distributed across different digital channels. The full design cycle was based off of the double diamond framework. EBAC + Itaú
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