Freelancers using Cision

Freelancers using CisionFreelancers using Cision

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PR and comms consultant | Executive thought leadership, APAC

New to Contra

PR and comms consultant | Executive thought leadership, APAC

Cover image for The situation: A leading arts

The situation: A leading arts institution in Singapore had negligible media presence and no established voice in public discourse on arts education policy. What I did: Led the full strategic communications programme over four years. Built an executive positioning and op-ed strategy that placed the institution's leadership in sustained public conversation on arts education. Provided ongoing media counsel to develop institutional spokespeople into credible, quotable voices for journalists and policymakers. The result: Senior leaders became recognised thought leaders on arts education policy. The programme contributed to parliamentary discussion on the sector and preceded the formation of a new national arts university. Won two industry awards for Best Strategic Communications Campaign and Educational and Cultural Institutions.

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Cover image for Boost Trade Visitors with Proven Global PR Strategies in F&B

The situation: Asia's largest food and beverage trade exhibition needed a PR programme spanning 45 countries to drive international trade visitor attendance and establish the event as the definitive platform for APAC's food industry. What I did: Led end-to-end media relations across Southeast Asia, South Asia, and East Asia. Built and managed a network of international media partners, coordinated journalist visit programmes, and drove a content strategy across earned, owned, and paid channels. The result: 4,576 published articles across 45 countries. USD 8.6 million in advertising value equivalent. Over 1 billion unique monthly visitors in total audience reach. 1,235 international media placements, with representation from Reuters, Nikkei, CNBC, and BBC among others.

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Cover image for The situation: A Singapore-headquartered AI

The situation: A Singapore-headquartered AI infrastructure company was preparing to announce a strategic alliance with a Big Four consulting firm. The goal was to establish credibility with institutional investors and enterprise clients across APAC, with tier-one financial and technology media as the primary target. What I did: Developed the narrative positioning the alliance as a market-defining move in AI infrastructure. Orchestrated a media day at the client's Singapore facility, hosting nine tier-one outlets. Managed all journalist relations, spokesperson preparation, and interview sequencing on the day. The result: 147 articles published within 48 hours of the media day. Coverage secured across Bloomberg, Reuters, The Wall Street Journal, CNBC, CNA, and The Edge Singapore. Zero negative sentiment.

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Cover image for The situation: An international property

The situation: An international property investment expo launching in Singapore needed to build credibility in a crowded market and attract serious investors and media attention from key buying markets including the UK, Portugal, Thailand, and Indonesia. What I did: Designed and executed a fully integrated PR programme combining earned media outreach, 13 strategic media partnerships across APAC and Europe, a journalist visit programme, and an onsite media centre. Personally responsible for 38% of total coverage generated. The result: 829 total placements across 700+ global channels. USD 4.75 million advertising value equivalent. 455 million in potential audience reach. Placements included the Associated Press, the Financial Times, Yahoo Finance, and The Business Times. For context, a comparable Singapore real estate event typically generates 50 to 80 media impressions.

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Salt Lake City, USA

Helping startups generate visibility, credibility and growth

New to Contra

Helping startups generate visibility, credibility and growth

Cover image for We developed a content-driven thought

We developed a content-driven thought leadership program to position Nano-Yield at the forefront of sustainable agriculture. By translating complex nanotechnology into clear, practical insights, we created contributed articles and strategic content that resonated with growers, agronomists, and industry leaders—building credibility while shaping the conversation around nutrient efficiency and next-generation farming.

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Cover image for The campaign elevated Defending Digital

The campaign elevated Defending Digital Campaigns as a critical voice in protecting the integrity of U.S. elections, driving national awareness of cybersecurity threats facing political campaigns. Through strategically coordinated media events and partnerships with organizations like Google in key battleground states, the initiative secured high-impact coverage, broadcast visibility, and podcast placements that reached both policymakers and campaign operators. This sustained visibility positioned DDC as a trusted authority at the intersection of cybersecurity and democracy, expanding its influence during a pivotal election cycle and reinforcing its role as a leading resource for safeguarding digital campaigns nationwide.

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Cover image for The program positioned Clark and

The program positioned Clark and Nano-Yield at the forefront of innovation in sustainable agriculture, translating complex nanotechnology into a clear, compelling market narrative. Through targeted media outreach, thought leadership, and strategic industry positioning, the company gained visibility among key agricultural, environmental, and business audiences. Coverage and contributed content highlighted Nano-Yield’s role in improving crop efficiency, reducing chemical inputs, and addressing critical sustainability challenges—elevating both the brand and its leadership as credible voices in the future of agriculture. The result was increased awareness, stronger industry credibility, and a differentiated position in a rapidly evolving market.

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Cover image for The Book Launch Program is

The Book Launch Program is designed to turn a book into a platform—not just a moment. By combining media relations, podcast placements, and thought leadership, the program positions authors as credible voices while driving awareness, demand, and long-term visibility. Rather than relying on one-time promotion, the focus is on building sustained momentum—securing interviews, features, and strategic exposure that extend the life of the book and elevate the author’s broader brand. The result is not just book sales, but authority, audience growth, and ongoing opportunity well beyond the launch window.

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Chapel Hill, USA

Elevate Your Brand with PR & Social Expertise

Elevate Your Brand with PR & Social Expertise

Cover image for Fashion & Hospitality Firm | Assistant

Fashion & Hospitality Firm | Assistant

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Cover image for Project Management | Publicist

Project Management | Publicist

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Wellness Brand | Social Media Assistant

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Nicole Dickerson

Digital Marketing Specialist

7: Followers

Digital Marketing Specialist

Cover image for Repour Wine Saver Public Relations

Repour Wine Saver Public Relations

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Cover image for Gil Family Estates Paid & Organic Social Media Management

Gil Family Estates Paid & Organic Social Media Management

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Cover image for SEO Content Marketing

SEO Content Marketing

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Cover image for Social Media Strategy & Ad Campaigns for Montes Wines

Social Media Strategy & Ad Campaigns for Montes Wines

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Creative Communications for Lifestyle Brands 🌸

Creative Communications for Lifestyle Brands 🌸

Fashion PR for size-inclusive swimwear brand

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Beauty PR for haircare brand

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Lifestyle PR for food brand

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Cover image for PR & social media for a med spa

PR & social media for a med spa

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Boynton Beach, USA

Seasoned Communications Strategist

Seasoned Communications Strategist

Cover image for Route 4 Me

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Cover image for Fresh n' Lean

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Cover image for Bureau Works

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Tameka Anderson

Expert in Influencer Marketing & Earned Media Relations

Expert in Influencer Marketing & Earned Media Relations

Cover image for Multicultural PR for Haircare Brands

Multicultural PR for Haircare Brands

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Cover image for Endometrial Cancer Awareness Campaign

Endometrial Cancer Awareness Campaign

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Cover image for Healthcare Media Relations Campaign

Healthcare Media Relations Campaign

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Manuel Portillo

Bilingual Publicist | PR & Inclusive Social Media Strategist

Bilingual Publicist | PR & Inclusive Social Media Strategist

Cover image for Unlocking Accessibility: Friendly Like Me's Path

Unlocking Accessibility: Friendly Like Me's Path

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Cover image for Elevating P2K's Influence Through Strategic PR and Social Media

Elevating P2K's Influence Through Strategic PR and Social Media

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Cover image for Crisis Communication Plan for Peachtree Creek Greenway

Crisis Communication Plan for Peachtree Creek Greenway

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