Freelance Marketing Strategists in LisbonFreelance Marketing Strategists in Lisbon
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Raquel Ferreira's avatar
Raquel Ferreira
Lisbon, Portugal
Social Media Strategist | Growth & Conversion
New to Contra
Social Media Strategist | Growth & Conversion
Cover image for A Mother’s Day campaign concept
A Mother’s Day campaign concept designed for a restaurant, focused on emotional storytelling and audience engagement. The idea transforms a seasonal menu into a collection of personal stories, where each dish is inspired by the favourite meals of the mothers behind the team. Through short video content, these stories are shared alongside reflections on care, memory, and everyday moments of love. To extend the experience, the audience is invited to participate by suggesting dishes and sharing their own stories, creating a sense of collaboration between brand and community. The goal is to move beyond traditional promotional campaigns and create emotional relevance, strengthening the connection between brand and audience through authenticity and shared experience. This project completes a series of conceptual works exploring branding, content strategy, and audience connection across different industries.
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Cover image for Maison Noir is a conceptual
Maison Noir is a conceptual project developed to explore how a luxury watch brand can be positioned beyond visibility, focusing instead on perception, discretion, and long-term value. In a market often driven by status display and recognisable symbols, this project takes a different approach, building a brand that communicates through subtlety rather than exposure. The goal is to create a product that complements the individual, reinforcing presence without competing for attention. The brand is designed for women in positions of responsibility and influence, who value quality, intention, and timeless design over trends or over displays of status. Rather than appealing to a broad audience, Maison Noir focuses on resonance with a specific mindset, one that understands that true luxury is not about being seen, but about how one is perceived.
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Cover image for I’ve been working on a
I’ve been working on a conceptual project focused on building a clear and consistent brand strategy for a Pilates studio in a highly competitive market. The goal was to explore how a brand can stand out beyond trends, combining strong positioning, intentional communication, and content that connects with the right audience.
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Cover image for Many IT companies communicate in
Many IT companies communicate in highly technical terms, which can make it difficult for non-technical audiences to understand the real value behind their services. The challenge is not a lack of expertise, it is how that expertise is communicated. When technical topics are simplified and connected to real business impact, they become more relevant and easier to understand. A slow or poorly optimised website, for example, is not just a technical issue, it can directly affect user experience, trust, and revenue. The goal of this type of content is not immediate conversion, but awareness and education. By helping businesses recognise potential problems early, we create understanding, build trust, and position the brand as a reliable reference when solutions are needed. In the long term, clarity leads to authority, and authority leads to opportunity.
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Marketing Strategist(3)
Beatriz Martins's avatar
Beatriz Martins
Lisbon, Portugal
Business Communication | PR & Marketing
Business Communication | PR & Marketing
Cover image for Social Media Copywriting
Social Media Copywriting
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Cover image for Communications Department
Communications Department
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Cover image for Landing Page
Landing Page
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Marketing Strategist(2)
Sílvia Pinho's avatar
Sílvia Pinho
maxLisbon, Portugal
I turn social strategy + UGC into *actual* revenue
$10k+
Earned
18x
Hired
5.0
Rating
428
Followers
TOP_INDEPENDENT

Top

ANYTHING_EXPERT

Expert

I turn social strategy + UGC into *actual* revenue
Cover image for 255% Month over Month growth for a Wedding Brand
255% Month over Month growth for a Wedding Brand
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Cover image for I'm recording a youtube video
I'm recording a youtube video right now and talking about having a strong portfolio and how important it is to show your work made me remember mine has been dormant for a while 🫣 This is a pretty simple logo animation I did a while ago but for some reason I just love it - maybe it's the colors or just the simplicity of it? Would love to hear your thoughts!
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1.1K
Cover image for hear me out: a Tinder...but
hear me out: a Tinder...but for freelance jobs 🤔 idk about you but every morning i find myself sorting through a bajillion jobs in different platforms, looking for any red or green flags that make me want to apply or give up on freelancing all together. is it just me? so i came up with the idea for FILTER, your morning companion to swipe left and right on job cards with the key info you need to know about them, all while you sip your morning coffee ☕️ then, once you're fully awake and ready for the day, you open your laptop and there you have it: an email with the list of all your picks, so you can apply and move on with the rest of your work day! check it out for yourself (or see the walkthrough in the video below!) https://app.flowstep.ai/file?activeFileId=4ce93422-2008-4b60-9703-30561f1c02eb
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Cover image for oof! finally able to share
oof! finally able to share the final piece!! if you haven't been keeping up with my updates: ⭐ on day 1 I brainstormed alongside Gemini, merging my ideas with theirs and ending up with an outline of what I wanted to do for this challenge ⭐ day 2 I collected the raw footage I filmed and started putting together a folder with all my assets ⭐ day 3 I dove into Envato for the first time in years and found stock video, music and sfx, and used AI to alter both one of my own clips and a stock one ⭐ day 4 was for the final touches, where I recorded the voiceover and put all the other assets together into the video you can see below - my final submission! (I also attached a screenshot of what my final project folder looked like - organized by source of each asset) my biggest AI win was definitely the clip where I asked it to replace my water bottle with the coffee machine and it mimicked my rings and tattoos without me even asking my AI flop, where I decided to intervene because AI just didn't do it justice, was the voiceover - it just felt off and emotionless, and instead of trying to tweak it to perfection I decided to just pick up the mic and do it myself! I'm also gonna be sharing this final video on my Instagram @freelancingwithsilvia - feel free to follow me there for all the freelancing vibes 🤩
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3.4K
Marketing Strategist(1)
Mariana Martins's avatar
Mariana Martins
Lisbon, Portugal
Creative Growth Marketer for Startups & Brands
5.0
Rating
17
Followers
Creative Growth Marketer for Startups & Brands
Cover image for Healthcare Recruitment Marketing Campaign for
Healthcare Recruitment Marketing Campaign for International Nurses International Healthcare Recruitment | Employer Branding | Print & Recruitment Marketing Designed and delivered a targeted recruitment brochure as part of a wider international hiring campaign for Medacs Healthcare, focused on attracting overseas community nurses to NHS Trust opportunities in London. The brochure was created to support candidate acquisition, improve engagement with international applicants, and strengthen employer brand visibility across healthcare recruitment channels. The project combined recruitment marketing strategy, content design, and candidate-focused storytelling to create a high-converting informational asset tailored specifically for internationally trained nurses considering relocation to the UK. to NHS Trust opportunities in London. The brochure was created to support candidate acquisition, improve engagement with international applicants, and strengthen employer brand visibility across healthcare recruitment channels. What I Delivered: • Designed a branded recruitment brochure for Community Nursing opportunities within NHS Trusts. • Developed messaging tailored to international healthcare professionals relocating to the UK. • Created engaging visual layouts to communicate role benefits, career pathways, and relocation information clearly and accessibly. • Collaborated with recruitment and marketing teams to align campaign messaging with hiring objectives. • Produced marketing collateral that supported multi-channel recruitment campaigns across email, digital outreach, and candidate communications. • Strengthened employer branding by positioning Medacs Healthcare and NHS partners as supportive, attractive employers for overseas candidates. Strategic Focus: The brochure was designed not just as a marketing asset, but as a conversion-focused recruitment tool. The content and design approach aimed to: • Increase trust and confidence among international candidates. • Simplify complex relocation and job information. • Improve candidate engagement throughout the recruitment journey. • Enhance the visibility of healthcare opportunities in competitive international markets. • Support recruiters with professional branded materials that improved communication with prospective applicants. Outcomes & Impact: • Contributed to increased international candidate engagement across healthcare recruitment campaigns. • Supported broader recruitment marketing initiatives that increased application flow and improved communication performance. • Helped strengthen employer brand visibility within international healthcare markets. • Delivered candidate-facing materials that improved the professionalism and consistency of recruitment communications. Skills & Services Demonstrated: • Recruitment Marketing • Employer Branding • Healthcare Marketing • Brochure Design • Campaign Strategy • Candidate Engagement • Content Design • International Recruitment Campaigns • Print & Digital Marketing Collateral • Healthcare Communications
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Cover image for Designed a premium iced coffee
Designed a premium iced coffee social campaign featuring bold typography, textured branding, and cinematic product composition for a modern café-style beverage launch.
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Cover image for Healthcare Recruitment Campaign.
Healthcare Recruitment Campaign.
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Cover image for Healthcare Recruitment Campaign.
Healthcare Recruitment Campaign.
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Marketing Strategist(6)