Freelance Marketing Strategists in LisbonFreelance Marketing Strategists in Lisbon
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Beatriz Martins's avatar
Beatriz Martins
Lisbon, Portugal
Business Communication | PR & Marketing
Business Communication | PR & Marketing
Cover image for Social Media Copywriting
Social Media Copywriting
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Communications Department
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Landing Page
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Marketing Strategist(2)
Raquel Ferreira's avatar
Raquel Ferreira
Lisbon, Portugal
Social Media Strategist | Growth & Conversion
New to Contra
Social Media Strategist | Growth & Conversion
Cover image for A Mother’s Day campaign concept
A Mother’s Day campaign concept designed for a restaurant, focused on emotional storytelling and audience engagement. The idea transforms a seasonal menu into a collection of personal stories, where each dish is inspired by the favourite meals of the mothers behind the team. Through short video content, these stories are shared alongside reflections on care, memory, and everyday moments of love. To extend the experience, the audience is invited to participate by suggesting dishes and sharing their own stories, creating a sense of collaboration between brand and community. The goal is to move beyond traditional promotional campaigns and create emotional relevance, strengthening the connection between brand and audience through authenticity and shared experience. This project completes a series of conceptual works exploring branding, content strategy, and audience connection across different industries.
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Cover image for Maison Noir is a conceptual
Maison Noir is a conceptual project developed to explore how a luxury watch brand can be positioned beyond visibility, focusing instead on perception, discretion, and long-term value. In a market often driven by status display and recognisable symbols, this project takes a different approach, building a brand that communicates through subtlety rather than exposure. The goal is to create a product that complements the individual, reinforcing presence without competing for attention. The brand is designed for women in positions of responsibility and influence, who value quality, intention, and timeless design over trends or over displays of status. Rather than appealing to a broad audience, Maison Noir focuses on resonance with a specific mindset, one that understands that true luxury is not about being seen, but about how one is perceived.
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I’ve been working on a conceptual project focused on building a clear and consistent brand strategy for a Pilates studio in a highly competitive market. The goal was to explore how a brand can stand out beyond trends, combining strong positioning, intentional communication, and content that connects with the right audience.
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Cover image for Many IT companies communicate in
Many IT companies communicate in highly technical terms, which can make it difficult for non-technical audiences to understand the real value behind their services. The challenge is not a lack of expertise, it is how that expertise is communicated. When technical topics are simplified and connected to real business impact, they become more relevant and easier to understand. A slow or poorly optimised website, for example, is not just a technical issue, it can directly affect user experience, trust, and revenue. The goal of this type of content is not immediate conversion, but awareness and education. By helping businesses recognise potential problems early, we create understanding, build trust, and position the brand as a reliable reference when solutions are needed. In the long term, clarity leads to authority, and authority leads to opportunity.
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Marketing Strategist(3)
Sílvia Pinho's avatar
Sílvia Pinho
maxLisbon, Portugal
I turn social strategy + UGC into *actual* revenue
$10k+
Earned
16x
Hired
5.0
Rating
339
Followers
TOP_INDEPENDENT

Top

ANYTHING_EXPERT

Expert

I turn social strategy + UGC into *actual* revenue
Cover image for 255% Month over Month growth for a Wedding Brand
255% Month over Month growth for a Wedding Brand
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As a marketer and business owner, I know one thing: in 2026, if your business doesn't have both a website and at least one social platform, it feels a bit sus... 😒 That’s why for this challenge it took me less than a minute to choose my favorite local spot: Coffee Village, an eclectic, quirky coffee shop in Palmela that serves the most amazing cappuccinos and cheesecakes 🤤 But...despite their incredible charm and delicious treats, their online presence wasn't doing them justice - hence why I decided to give them the digital home they deserve ✨ 🟥 BEFORE BASE44 They had no website whatsoever, and their custom cake orders were completely scattered across a landline phone, Facebook messages, and Instagram DMs. Managing this during holiday rushes like Christmas and Easter must've been CRAZY 😵‍💫 🟩 AFTER BASE44 I built a fully responsive, bilingual (PT/EN) website that both reflects their unique decor - including their signature wall stripes and dark wood tables - and speaks directly to the audience they're trying to attract! You can see it for yourself 👉 https://coffeevillage.base44.app As for that cake order situation...that's where the automation came in! I built a streamlined cake order system, so customers can submit their orders in one centralized place. The backend workflow automatically: 👉 Triggers an instant email confirmation to the customer. 👉 Sends a structured email summary directly to the owner. I'm handing the site over to the owner tomorrow and can't wait to see their reaction!!! Next up on my to-do list? Bringing my professional camera to the shop to shoot even better photos and videos for them, both of the space and the food & drinks! Here's to helping local businesses glow! 🥂
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Cover image for Meet Petlancer: The Ultimate Freelancer
Meet Petlancer: The Ultimate Freelancer Sidekick 🐾 As a freelancer, staying motivated through intense deep-work blocks can be hard at times, so I wanted to marry that 90s nostalgia and fun of Tamagotchis with a practical productivity hub to create the ultimate focus companion. Fun fact: In real life, my core motivation to work is providing the best possible life for my 9 pets (3 cats, 1 dog, and 5 goats!). So, I built an interactive app where your actual freelance output directly translates into taking care of your virtual pixel pet. Key Features: ⭐ The "Choose Your Starter" Onboarding: a setup screen where you choose and name your companion - whether that's a cute cat, a happy dog or a silly goat ⭐ The "Productivity-Meets-Fun" Dashboard: on the left is your fun side - with your pet, along with its Hunger, Cleanliness, and Energy bars. On the right is the productivity side - with a 25-minute Pomodoro timer and your daily to-do list. Completing pomodoros and checking off your daily tasks earns you credits that you can spend to feed, clean or play with your pixel buddy. As a first-time user of Wonder, it's definitely one of those tools I can see myself using again in the future. I love how it works so well with my casual-style prompts, it feels like I'm just chatting with a chat-based app like Gemini. I also really like that, at the end of each implementation, it suggests next steps or asks questions along the way if needed. You really feel like it's your partner in crime rather than just an AI that's doing what you tell it to do. And of course, you can check out my design file here: https://app.wonder.so/freelancingwithsilvia/files/019f3960-2948-7f1b-8079-f7280babb4ae
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Cover image for Meet "The Cutting Room Floor"
Meet "The Cutting Room Floor" - a nostalgic, early-2000s 3D hardware archive meant to preserve creative ideas that deserve a second life ✨ "The Cutting Room Floor" is a visual tribute to the nostalgia of early 2000s tech 💿 The current build features an interactive 3D display vault housing the generated creative assets, fully realized in a vibrant, glossy, vintage "Bondi Blue" iMac G3 aesthetic 💙 As for future plans, I want to work on an integration with a web backend (like Bubble) to turn this into a living community engine where users can submit their own half-finished projects and ideas directly onto the shelves 💡 I utilized Omma Studio to generate customized, low-poly 3D objects, and Omma Canvas to create the scene, featuring the cabinet with the thick horizontal glass shelves and top-down spotlights ⭐ Here's the live interactive build: https://omma.build/p/the-cutting-room-floor-ambient-archive-fw4i12 What I learned: one of my biggest takeaways from this project was decoding how to communicate with Omma when it comes to prompting. I typically talk to AIs casually, like I’m brainstorming with a friend, but I found Omma does better with direct, clear, non-ambiguous instructions 😜
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Marketing Strategist(1)
Mariana Martins's avatar
Mariana Martins
Lisbon, Portugal
Creative Growth Marketer for Startups & Brands
5.0
Rating
13
Followers
Creative Growth Marketer for Startups & Brands
Cover image for Healthcare Recruitment Marketing Campaign for
Healthcare Recruitment Marketing Campaign for International Nurses International Healthcare Recruitment | Employer Branding | Print & Recruitment Marketing Designed and delivered a targeted recruitment brochure as part of a wider international hiring campaign for Medacs Healthcare, focused on attracting overseas community nurses to NHS Trust opportunities in London. The brochure was created to support candidate acquisition, improve engagement with international applicants, and strengthen employer brand visibility across healthcare recruitment channels. The project combined recruitment marketing strategy, content design, and candidate-focused storytelling to create a high-converting informational asset tailored specifically for internationally trained nurses considering relocation to the UK. to NHS Trust opportunities in London. The brochure was created to support candidate acquisition, improve engagement with international applicants, and strengthen employer brand visibility across healthcare recruitment channels. What I Delivered: • Designed a branded recruitment brochure for Community Nursing opportunities within NHS Trusts. • Developed messaging tailored to international healthcare professionals relocating to the UK. • Created engaging visual layouts to communicate role benefits, career pathways, and relocation information clearly and accessibly. • Collaborated with recruitment and marketing teams to align campaign messaging with hiring objectives. • Produced marketing collateral that supported multi-channel recruitment campaigns across email, digital outreach, and candidate communications. • Strengthened employer branding by positioning Medacs Healthcare and NHS partners as supportive, attractive employers for overseas candidates. Strategic Focus: The brochure was designed not just as a marketing asset, but as a conversion-focused recruitment tool. The content and design approach aimed to: • Increase trust and confidence among international candidates. • Simplify complex relocation and job information. • Improve candidate engagement throughout the recruitment journey. • Enhance the visibility of healthcare opportunities in competitive international markets. • Support recruiters with professional branded materials that improved communication with prospective applicants. Outcomes & Impact: • Contributed to increased international candidate engagement across healthcare recruitment campaigns. • Supported broader recruitment marketing initiatives that increased application flow and improved communication performance. • Helped strengthen employer brand visibility within international healthcare markets. • Delivered candidate-facing materials that improved the professionalism and consistency of recruitment communications. Skills & Services Demonstrated: • Recruitment Marketing • Employer Branding • Healthcare Marketing • Brochure Design • Campaign Strategy • Candidate Engagement • Content Design • International Recruitment Campaigns • Print & Digital Marketing Collateral • Healthcare Communications
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Designed a premium iced coffee social campaign featuring bold typography, textured branding, and cinematic product composition for a modern café-style beverage launch.
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Healthcare Recruitment Campaign.
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Cover image for Healthcare Recruitment Campaign.
Healthcare Recruitment Campaign.
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Marketing Strategist(6)