A little peek at the brand work we did for Elio Mortgage.
A warm, approachable identity full of warm vibrant colors paired with soft sun rising inspired gradients, inner glows and custom illustrations & more. Loved this direction!
Full case study coming soon, from process to final identity.
Plenty of logo explorations to share too!
https://aperios-design.co.uk/
Branding, Packaging & Web Design, Award Winning | D2C Brands
I developed Within Café's refined brand identity and a cohesive packaging system spanning coffee bags, takeaway cups and gelato tubs.
Each piece features bespoke hand-drawn illustrations that bring the brand’s “Elevate Within” philosophy to life, capturing calm, connection and everyday ritual.
A carefully curated palette of deep greens, warm neutrals and soft pastels creates a premium yet welcoming feel, while consistent typography and layout ensure a seamless, elevated experience full of character across every touchpoint.
Redefining art advocacy through artistic dialogue.
This project brought me so much joy. It pushed every creative muscle I had: concept, craft, motion, photography, web design, videography — and gave back something even better — pure creative joy:)
1
36
1.6K
This's not AI:(
Shot for a London-based fashion designer.
All real. No prompts, no perfection — just light, fabric, and a bit of beautiful chaos. I hope AI never replaces the authenticity and imperfect touch.
Early-stage tech brands - Designer of the Year Finalist 2026
We’re turning five today! 🎉
✌️ 108 amazing clients
🛠️ 100+ projects completed
🌟 46 new brands
🏆 6 awards earned
A heartfelt thank-you to everyone who’s partnered with Good Habit this past year. We couldn’t have done it without you.
7
206
For far too long, employee benefits have been fragmented across multiple platforms—separate logins for pensions, healthcare, gym memberships, and more. Aurem consolidates these into a single, intuitive app, delivering a seamless and unified experience.
Over four months in 2024, Good Habit partnered with Aurem to develop their brand identity, refine messaging, design the app, and integrate motion and beauty throughout.
Explore the full case study: https://lnkd.in/ezbJn6Dc
9
24
498
Business software hasn’t kept up. It’s slow, clunky, and built for another era.
Module is part of a new wave—simple, powerful, and seamlessly integrated tools built for modern teams who expect more from their software. It starts with smarter billing for B2B scale-ups, automating even the most complex contracts with ease.
In late 2024, over a focused five-week sprint, Good Habit helped shape Module’s brand identity and website.
The logo—modular forms stacked like a space station—mirrors the product itself: connected, scalable, and built to work in beautiful harmony.
“Good Habit was determined to find an identity that was distinguished and clicked with our vision.”
★ ★ ★ ★ ★ — Al, CEO, Module
5
14
269
A small business grows. Hires staff. Moves premises. Adds new services. Their insurance policy? Still protecting last year's business.
This isn't negligence—it's how the system works. Static policies. Annual reviews. No connection to what's actually happening in the business. And 40% of UK small businesses end up underinsured because of it.
Enter Meshed.
Real-time business data meets AI-powered insurance. Coverage that adapts as you grow, not six months after you've already changed. It's insurance that actually keeps up.
Last year, Good Habit built Meshed's brand identity and website from the ground up. The logo is a distilled circular mesh with "AI" subtly built into the negative space—form meeting function. Custom icons, dynamic design system, and sharp copy.