Retail POS and Merchandise Asset Development for Jewelry Brand

PAVOI opened a retail location at Dolphin Mall in Miami and needed a full suite of point-of-sale and merchandise assets to support the space. The scope included branded merchandise, in-store signage, promotional collateral, and packaging inserts. All assets were built to production-ready specification and prepared for print handoff.

The deliverables spanned wearable merchandise, counter-top promotional pieces, and customer-facing care and brand communications. Each item had different production requirements and served a different function within the store environment.

The work required a consistent visual approach across formats that varied significantly in size, substrate, and purpose. Assets were built in Illustrator and supplied as print-ready files.