Brand Identity Design for Blooming Club Co.
Cara Ellis
Standing out in a crowded gifting market
Blooming Club Co. are a floral subscription service delivering flowers through the letterbox. They needed an identity that felt fresh, feminine, and considered. Packaging played a central role from the start, with bespoke illustrations and bold typography designed to be kept rather than discarded.
End-to-end identity
Logo, typography, illustration, and packaging were developed together as a single system and cohesively applied across packaging, stationary and marketing materials.
Like this project
Posted Apr 7, 2026
Brand identity and logo design for Blooming Club Co. A distinctive visual identity built for a consumer lifestyle brand.
