Logo Design, Brand Identity Brand Design - Luxury Skincare Brand

For RÆRESSENCE, I developed a logo design and brand identity that transformed a visionary startup into a confident, premium wellness brand ready to launch.

The challenge was to capture the brand’s duality - scientific integrity and sensory luxury - in a way that felt elevated yet approachable in its branding. Through strategic positioning, refined typography and a restrained, sophisticated colour system inspired by natural minerals and light diffusion, I built a robust brand identity that communicates purity, depth and quiet confidence in the premium space.

The result is a cohesive, distinctive visual language and brand identity that empowers the founder to enter the luxury skincare market with clarity, consistency and branding presence that feels at home among global leaders in the competitive global skincare market.