CRO & Growth expert for DTC E-com Brands | Shopify & Replo
CRO & Growth expert for DTC E-com Brands | Shopify & Replo
CRO specialist, Web/product analytics expert
There's a famous marketing saying:
"If you're talking to everyone, you're talking to no one."
And that's where positioning comes in.
Positioning is the process of defining:
What you do
How you do it
Who you do it for
But, why is it important?
Because it helps:
Tackle the right problem
Differentiate you from competitors
Appeal to the right audience
Make your message clear
Increase prices
Here's a great example of great positioning:
"Shopify helps people start an online store with ease so they can sell products they love and make a living."
Your position statement should be easy to understand and explain clearly what you offer.
So, what's your positioning statement?
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I help DTC & SaaS companies turn visitors into customers
I help DTC & SaaS companies turn visitors into customers
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Brand Designer | Business Strategist | Copywriter | UX/UI
Brand Designer | Business Strategist | Copywriter | UX/UI
Human-centered web & UX/UI design
Human-centered web & UX/UI design
Award Winning Product Designer with 10+ years experience.
Award Winning Product Designer with 10+ years experience.
Fractional/Interim Head of Brand Marketing | Strategist
Fractional/Interim Head of Brand Marketing | Strategist
UX Designer turning ideas into experiences
UX Designer turning ideas into experiences
