Fact | Detail |
|---|---|
Client | Editorial team producing long-form marketing content |
Platform | Make.com, one scenario per stage, plus ten background automations |
Stack | Airtable (control panel), OpenAI, Slack, CMS hand-off |
Stages | Research, outline, draft, score, polish, each with a human checkpoint |
Output | 1,800 to 4,000 word articles with a source list |
Client-reported | Production time per article from six to nine hours to sixty to ninety minutes (client's estimate) |

Posted Aug 27, 2026
An editorial team that had rejected one-shot AI writing now runs a five-stage pipeline with a human gate between every stage. Articles of 1,800 to 4,000 words with sources, and any single stage can be re-run on its own.
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