Kaitlyn Smith-Leis

Pulling in modern energy but making it last for years and years to come is a trick that brand designers need to be able to pull off.

I put in a few other little mind tricks in this logo design so it subconsciously spoke to my client's audience, creating that emotion connection...

Why not a bright, bold, super-feminine pink oral health brand design? Honestly, one of my favorites.

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Full strategic brand design for men's therapy.

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Guys, I had a full brand design, with only 1 edit: updating his phone number on his business card.

After coming off of a brand design with three full rounds of edits, this feels like such a win. 🙌