Salub Wellness Spa Brand Design Project
Kaitlyn Smith-Leis
Wellness Spa Brand Design
Industry: Wellness Spa
Name: Salub [wholesome, healthy, healthful, healing, salubrious, sound in Latin]
Energy: New-age timeless. Feminine and soft but so strong. Graceful but Human.
Mission: Our mission is to bring a gentle grace back into your daily health habits.
Vision: To eliminate the idea that healing, health and aging need to be uncomfortable topics.
Services: The Brand Standard Package
Brand Strategic Foundation
Mission & Vision Statements
Demographic Bios
USP
Brand Values
Measurable Goals
Problem & Solution Matrix
Logo Suite Design
Primary Logo
Secondary Logo
Wordmarks
Icons
Long Wordmark
Professional Color Palette Curation
Typography System
Imagery Direction
Custom Pattern Design
Business Card Design
Email Signature Template
Brand Visual Guideline
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Posted May 21, 2026
A new-age timeless wellness spa brand design that aims to bring a gentle grace back into your daily health habits.
