Part 2 of BLAIRE focuses on the structure behind the visual direction; exploring typography, layout systems, printed elements, and the details that create consistency across the brand.
This phase shifts away from atmosphere and moves deeper into the mechanics of the identity...
BLAIRE is a skincare and beauty concept centered around softness, restraint, and sculptural cosmetic forms.
The direction explores skin-first products through coated aluminium packaging, muted floral tones, and editorial-inspired layouts. Designed as beauty objects first, the...
Part 2 of REFORMR expands the concept further into physical and digital applications; exploring how the identity moves across space, interaction, and membership experiences.
This phase focuses on building a more connected brand system through:
• app and booking flow concepts
•...
REFORMR is a reformer pilates studio concept built around structure, control, and intentional movement.
The direction combines softened athletic energy with a more refined and atmospheric visual identity system; balancing performance with restraint across both physical and...
Not every body care brand needs to glow.
Bare Earth explores strength as a brand decision, not just a formula claim. Forest extracts, mineral clays, pine resins; translated into a restrained visual system.