May | Brand designer & strategist

MIDDAY | Sandwich Bar Brand Identity A self-initiated brand identity for MIDDAY, a contemporary sandwich bar built around one simple idea: everyday lunch should still feel worth looking forward to.

The identity combines bold editorial typography, warm lifestyle photography and...

A small but meaningful Contra milestone today.

Studio Mayze has officially crossed $1K in earnings on the platform.

I’ve been building brands through Studio Mayze for years, but over the past months, Contra has become an extra place for international founders to easily find and...

BLAIRE Part 3.

A closer look at the packaging system behind the concept.

The collection was developed around sculptural forms, coated aluminium finishes, and a restrained visual language that allows the materials to do most of the work. Rather than relying on loud branding, the...

Part 2 of BLAIRE focuses on the structure behind the visual direction; exploring typography, layout systems, printed elements, and the details that create consistency across the brand.

This phase shifts away from atmosphere and moves deeper into the mechanics of the identity...