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May - Brand designer & strategist
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May - Brand designer & strategist

Creating strategic brands with brains & personality

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Cover image for Karmae, a fragrance concept exploring
Karmae, a fragrance concept exploring the space between earth and atmosphere. This project started with the idea of balance: reflective chrome, mineral textures, and delicate botanical linework forming a system that feels both grounded and weightless. The bottle acts almost like a celestial object; minimal, reflective, and constantly shifting with light. Genderless, atmospheric, and quietly powerful. Really enjoyed building this world and translating the idea of orbit and movement into something tactile. More from this project coming soon, including a deeper case study.
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Cover image for Shared Ground, a small branding
Shared Ground, a small branding study concept for a walking community made for those who want to slow down in cities that never do.
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Cover image for First look at shared ground,
First look at shared ground, a walking community made for those who want to slow down in cities that never do.
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Cover image for Bare Earth — Elemental Body Care Identity
Bare Earth — Elemental Body Care Identity
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Cover image for Oaten was created for modern
Oaten was created for modern routine. Nourishment positioned as structure, not spectacle. High protein, high fiber; translated into a restrained visual system. Muted neutrals, grounded typography, and layered materials create clarity without noise. Three blends. One daily rhythm. Designed to move seamlessly across packaging and print; tactile, precise, and intentional.
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Cover image for Not every body care brand
Not every body care brand needs to glow. Bare Earth explores strength as a brand decision, not just a formula claim. Forest extracts, mineral clays, pine resins; translated into a restrained visual system. Mockups by me, available soon
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Cover image for Oh Belly reimagines soda with lightness as the guiding princ...
Oh Belly reimagines soda with lightness as the guiding principle. Soft gradients, subtle pixel details, and playful visuals create a system that floats across packaging and digital.
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Cover image for Peppa Please — Building a Bold, Scalable Hot Sauce Brand
Peppa Please — Building a Bold, Scalable Hot Sauce Brand
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Cover image for Did it just get hot in here? Concept Branding & Packaging fo...
Did it just get hot in here? Concept Branding & Packaging for Peppa Please!🌶️ Let me know your thoughts on this one!
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Cover image for First passion project of 2026, meet LOAFFA; Your newest obse...
First passion project of 2026, meet LOAFFA; Your newest obsession when it comes to sleepwear and bedding. Worth coming home to, and hard to leave in the morning...
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Cover image for Small look at Cinnapop, a gingerbread cookie brand I made fo...
Small look at Cinnapop, a gingerbread cookie brand I made for fun... Just in time for the holidays!
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Cover image for (Case study is coming soon!)
(Case study is coming soon!) A small view into my latest personal project: NOMA, furniture shaped by warmth and balance.
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A warm little passion project I have been shaping between late-night coffee and early baked bread in the last 24 hours.🍞 Inherited by her uncle, the first spark of Uncle Dough. Taken in hand by the next generation of sourdough bakers✨
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Cover image for A quick preview of my latest brand passion project, meet SMA...
A quick preview of my latest brand passion project, meet SMASH'D; A fast & bold street burger brand with grit, flavor &unapologetic energy.
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A small view on the branding, visuals, and merch for the concept, Off Court. A modern padel & lifestyle brand rooted in French ease. A study in movement, stillness, and light, built around the rhythm of play and the calm that follows.
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Cover image for Branding & visuals for KROSSA. A bold, unapologetic boulange...
Branding & visuals for KROSSA. A bold, unapologetic boulangerie redefining the art of pastry. Crafted for those who crave more, luxury layered with attitude. Where Parisian elegance meets fearless expression, and butter meets rebellion.
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Cover image for Branding & visuals for HUBLY. A modern, innovative coworking...
Branding & visuals for HUBLY. A modern, innovative coworking space. A concept designed for the doers, where movement meets minds. Built around creativity, focus, and connection, HUBLY redefines what a workspace can feel like.
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Cover image for Branding & packaging for Daily Cha, let’s cha together. fres...
Branding & packaging for Daily Cha, let’s cha together. fresh, and anything but boring. We’re here to turn matcha into a vibe: playful colors, good energy, and a menu full of choices that hit just right. It’s not just tea, it’s a ritual you’ll actually look forward to.
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