Client's goal: Launch a new collection of phone cases and improve brand image through a social media campaign.

Service provided: Campaign ideation, product design, social media launch, e-commerce management, and project management.

Result: Increased followers, improved engagement, and a refreshed brand image.

Budget: From $10,000 - $50,000

The challenge was clear: many people doubted the company's reported revenue, with some questioning the actual foot traffic in their stores.

To combat this, we launched three exciting new collections of phone cases, injecting humor into our campaign to shift the narrative. By embracing wit and playful content, we effectively tackled the online criticism and reframed the conversation, making the brand feel more relatable and approachable.

Through this approach, we not only revitalized the brand’s image but also turned the negative chatter into positive engagement. The campaign was a huge success, with the new collections resonating well with the audience and significantly boosting La Casa de las Carcasas' brand perception. The combination of humor and innovative product launches helped build stronger connections with customers and elevated the overall brand sentiment.