Automotive : B2B Marketplace with Salesforce
ThinkTwiceCutOnce architect Frederic Geoffroy
Roll-out a streamline internal Sales process via Sales Cloud with a best in class solution of B2B Marketplace on Salesforce commerce platform to serve Car brands & Used vehicle buyers. Car brands acting as Sellers Partner benefit a dedicated Brand Universe where they can manage their catalog of used and new vehicles.
Levers & KPIs
↗ +35% Opportunity win rate
↗ +11% Operational Margin
↘ -20% Time to close Bid request / Auction
↘ -22% TCO compared with legacy platforms
Key features offered:
Brand universes :
Tailored themes, personalized user experience
autonomous catalog management
Pricing, Promotion engine & Stock management
Dynamic auction
Unified factored backbone
Flexible data model
Normalized ordering process and Inventory management
Product entitlement engine
Led by API via iPaaS to integrate with Brand's WMSa & ERPs
End user experience for UV Buyers
One stop shop portal converging
Purchase experience
Product vitrine
Customer support
Order history
Invoicing repository
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Posted Dec 4, 2024
Salesforce B2B Commerce Increase revenue, shorten sales cycle, retain customer base, acquire new customers, modernize and rationalize as-is customer platforms
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