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Oluwatosin Olasina
Brand and Motion Designer
Ready for work
Oluwatosin is ready for their next project!
Over the years, I have seen many startup founders, and even some established brands, make the same costly mistake.
They invest heavily in building a strong brand identity… but stop there.
The visuals are polished. The logo is solid. The colours are refined.
But the experience?...
These marks didn’t make it into the final identity for a South African insurance brokerage fintech brand I worked on.
But they were never random.
Each direction explored the idea of bridging legacy and assurance, connecting the past with the future while expressing trust,...
Here is an example of how I create 3D brand assets in Blender.
One of the reasons I advise this is that you have the privilege of using the same assets in different camera angles, and also building a brand's 3D motion assets.
Recently, I started exploring visuals using ASCII art.
The process has been creating brand assets and animations in Blender.
Then, converting them into a coded expression.
It’s a different way of thinking about design.
After weeks of strategy, exploration, and intentional design, I am excited to share the official Funmerg brand identity case study.
Funmerg is built on a powerful idea, helping remote teams thrive by putting mental health, collaboration, and human connection at the centre of work.