What should I consider when defining deliverables for a freelance Facebook Ads expert?
When defining deliverables, consider clearly stating your advertising objectives, such as increasing brand awareness or driving website traffic. Outline the specific tasks you expect, like creating ad creatives, setting up campaigns, and tracking performance. Additionally, define the metrics for success, such as cost per click (CPC) or return on ad spend (ROAS), and agree on the format and frequency of performance reports.
How can I ensure smooth communication and project management with a freelance Facebook Ads expert?
Establish a preferred communication channel and frequency, such as weekly Zoom calls or daily Slack updates. Set milestones for reviewing campaign progress, adjusting strategies, and providing feedback. Utilize project management tools to track tasks, timelines, and revisions. Having a structured communication and management process helps keep the project on track and ensures both parties are aligned.
What initial steps should I take to start working effectively with a freelance Facebook Ads expert?
Start by providing an overview of your business, target audience, and advertising goals to give the freelancer context for the campaigns. Share any existing brand guidelines or previous campaign data that might be helpful. Agree on access levels to your Facebook Ads account and any other necessary tools. Also, discuss your timeline and budget constraints to align expectations from the beginning.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.