Spotify Campaign
Sydney Manza
Marketing Strategist
Public Relations Manager
Digital Marketing Specialist
Spotify
Set up a Spotify organic and paid advertising campaign to promote a local artist's music and nurture their online audience.
Worked with playlist curators to place on organic playlists on Spotify.
Launched and managed a paid Spotify Ads campaign to reach the artist's target audience.
Results:
93,000% increase in organic Spotify listeners.
381% increase in songs saved by listeners.
410% increase in songs added to playlists.
784% increase in followers on Spotify.
