Additional resources
Understanding the Strategic Value Before You Hire PR Managers
Protecting and Elevating Brand Reputation
Aligning PR Objectives With Business Goals
Navigating Crisis Communication in Real Time
Core Responsibilities of a Public Relations Manager
Media Relations and Press Outreach
Multichannel Storytelling and Content Creation
Stakeholder Engagement and Community Building
Measuring Campaign Impact and ROI
Crafting an Effective PR Manager Job Description
Defining Key Deliverables and Success Metrics