Let's Talk About Brand Strategy & Public Relations Harrison Johnston
By crafting a brand and public relations strategy that genuinely connects with your audience, I capture attention and inspire action. Trust me to bring warmth, confidence, and a strategic eye to every project, ultimately driving your business towards success.
Project Management
An organised project is a project done right - I use Trello or Notion with all my clients to track objectives, goals, and timelines. You'll always be able to see my work live and suggest changes on the go.
Have a look at my custom project management template here:
Have Questions?
Feel free to send me a message if you have any questions - I'll get back to you as soon as I can!
What's included
Brand Audit Report
A comprehensive review and analysis of the existing brand, including its strengths, weaknesses, opportunities, and threats.
Brand Positioning Statement
A succinct declaration that communicates the unique value of the business and how it differentiates from competitors.
Target Audience Persona Profiles
Detailed descriptions of your ideal customers, including their demographics, psychographics, behaviours, and needs.
Brand Guidelines
A document outlining your brand's visual and verbal identity, including logo usage, colour palette, typography, imagery style, voice, and tone.
Brand Narrative & Messaging Framework
A storytelling framework that outlines the core messages about your brand that you want to communicate to your audience.
Content Strategy
A plan for creating and distributing content that resonates with your audience and reinforces your brand identity.
PR Strategy
A comprehensive plan detailing the objectives, target audiences, key messages, tactics, and timeline for your public relations campaign.
Press Kit
A package of promotional materials (press releases, company background, bios of key executives, high-quality images, etc.) for media outlets.
Media List
A list of key media contacts (journalists, bloggers, influencers) relevant to your industry or niche.
Media Pitch Templates
Customisable templates for pitching your story to media outlets.
Press Releases
Written announcements about significant news or events related to your business.
PR Performance Report
An evaluation of the effectiveness of your PR campaign, including metrics such as reach, impressions, engagements, and sentiment analysis.
Harrison's other services
Contact for pricing
Tags
Microsoft Word
Notion
SEMrush
Slack
Trello
Brand Strategist
Marketing Strategist
Public Relations Manager
Service provided by
Harrison Johnston Gold Coast QLD, Australia
- 5.00
- Rating
Let's Talk About Brand Strategy & Public Relations Harrison Johnston
Contact for pricing
Tags
Microsoft Word
Notion
SEMrush
Slack
Trello
Brand Strategist
Marketing Strategist
Public Relations Manager
By crafting a brand and public relations strategy that genuinely connects with your audience, I capture attention and inspire action. Trust me to bring warmth, confidence, and a strategic eye to every project, ultimately driving your business towards success.
Project Management
An organised project is a project done right - I use Trello or Notion with all my clients to track objectives, goals, and timelines. You'll always be able to see my work live and suggest changes on the go.
Have a look at my custom project management template here:
Have Questions?
Feel free to send me a message if you have any questions - I'll get back to you as soon as I can!
What's included
Brand Audit Report
A comprehensive review and analysis of the existing brand, including its strengths, weaknesses, opportunities, and threats.
Brand Positioning Statement
A succinct declaration that communicates the unique value of the business and how it differentiates from competitors.
Target Audience Persona Profiles
Detailed descriptions of your ideal customers, including their demographics, psychographics, behaviours, and needs.
Brand Guidelines
A document outlining your brand's visual and verbal identity, including logo usage, colour palette, typography, imagery style, voice, and tone.
Brand Narrative & Messaging Framework
A storytelling framework that outlines the core messages about your brand that you want to communicate to your audience.
Content Strategy
A plan for creating and distributing content that resonates with your audience and reinforces your brand identity.
PR Strategy
A comprehensive plan detailing the objectives, target audiences, key messages, tactics, and timeline for your public relations campaign.
Press Kit
A package of promotional materials (press releases, company background, bios of key executives, high-quality images, etc.) for media outlets.
Media List
A list of key media contacts (journalists, bloggers, influencers) relevant to your industry or niche.
Media Pitch Templates
Customisable templates for pitching your story to media outlets.
Press Releases
Written announcements about significant news or events related to your business.
PR Performance Report
An evaluation of the effectiveness of your PR campaign, including metrics such as reach, impressions, engagements, and sentiment analysis.
Harrison's other services
Contact for pricing