Freelance Content Writers in London
Freelance Content Writers in London
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Erika Mané
London, UK
Beauty Marketing Specialist | Social Strategy + Conversions
$1k+
Earned
1x
Hired
5.0
Rating
26
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Beauty Marketing Specialist | Social Strategy + Conversions
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Email Marketing Campaign - Tanrevel
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40
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SEO Writing + Community Management | Klever Beauty Box
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17
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Product Launch Campaign | 247Connect
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24
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Social media strategy | Hair salon
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14
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Tom Boyce
London, UK
AI-driven SEO helping brands grow fast, safely & convert
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AI-driven SEO helping brands grow fast, safely & convert
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Gusto Cycling Website Development
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11
25
Full-scale eCommerce SEO & Optimisation I led the SEO and site optimisation for SlipStream247, a large-scale eCommerce platform with 27,000 of SKUs. I redesigned category architecture, implemented advanced schema (product/category), and restructured technical SEO to improve indexing efficiency. The result: faster load times, cleaner site structure, and improved conversion paths. This project demonstrates my ability to handle complex, high-volume retail environments and deliver scalable SEO that supports large product catalogs. Role & Activities: - Redesigned site hierarchy and internal linking to optimize crawl budget - Installed and tested structured data (Product / Category schema) across thousands of SKUs - Improved page speed and front-end performance on all devices - Coordinated product-page SEO and metadata strategies
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Project: AMDI Driving School (Local SEO & Lead Generation) For AMDI Driving School, a local service provider, I applied targeted local SEO, on-page optimisation, and basic CRO to boost local visibility and lead flow. I optimised the site architecture for local search, improved meta data and content for service pages, and refined the user journey to improve lead conversions. This project proves I handle small, local clients as well as large-scale ones. Local SEO: GMB optimisation, geo-targeted content, service-area pages On-page SEO: service page content rewriting, metadata optimisation, schema markup for local business CRO adjustments to improve form submission rates and user experience
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ATS24 — B2B Industrial SEO & Search Everywhere Optimisation With ATS24, a B2B supplier in the aerospace/converter sector, I developed a full-blown SEO strategy targeting highly technical buyers. I focused on spec-code integration, technical documentation indexing, and long-tail product/service pages to attract niche industrial traffic. The result: stronger visibility among engineers and buyers, and improved lead generation quality. This project showcases my expertise in B2B and niche industrial markets. Role & Activities: - Implemented spec-code-aware content architecture for aerospace and industrial products - Built technical SEO templates tailored to converter and aerospace specs - Published deep, data-rich pages optimized for industrial search queries - Managed cross-channel content flows (site, data sheets, documentation)
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Sean Farrelly
London, UK
Helping Wellness Brands Turn Visitors Into Clients
New to Contra
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Helping Wellness Brands Turn Visitors Into Clients
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Sage the Cat Will Now Destroy Your Productivity System. Welcome back to the chaos! If you’re reading this, it means you survived Rage Writing. Your drafts folder now has triceps. Your coffee shakes have coffee shakes. And Spamuel L. Flexson is proud. (Or at least sweating in approval.) But today, we’re not screaming at the blank page. We’re screaming at the lie that keeps you from even opening the damn doc: Inbox Zero. That slick little productivity myth dressed in pastel SaaS colours and vague shame. You know the one. The promise that if you just reply to everything fast enough, if you archive the newsletters, flag the threads, drag the ghost of a boundary across your Gmail tab, you will finally feel clean. You won’t. Inbox Zero is the same lie as “one last scroll” or “I’ll just check my DMs real quick.” It’s an emotional pyramid scheme run by the cult of completionism. Meet Sage the Cat: Chaos Coach Supreme She’s been here the whole time. Lying across your keyboard. Interrupting your flow state. Judging your font choices. Sage knows the truth. She’s the spiritual opposite of your Sunday reset YouTuber. She runs Unsubscribe With Intent circles, wears anxiety like eyeliner, and once headbutted a Google Calendar into flames. Sage says this: “Clarity isn’t found in a clean inbox. It’s found in what you refuse to delete.” Your voice isn’t hiding under the pile of unread emails. It’s trapped under what you’re scared to send. What This Teaches (Because Yes, This Is Still a Copywriting Newsletter) 1. Chaos is the creative default. If your inbox looks like a haunted attic, good. That’s proof you’re doing stuff. You’re making. You’re moving. You’re ignoring that one Slack DM with 17 threads and a “gentle nudge.” 2. You don’t need clarity. You need courage. The good emails, the punchy, weird, honest ones… don’t come from a tidy mind. They come from mess. From movement. From burning the to-do list and writing what won’t shut up in your head. 3. Inbox Zero is the enemy of bold writing. Because bold writing is inconvenient. It interrupts. It stinks of effort and panic and whatever emotion you were pretending not to feel when you opened that draft at 11:49 pm. Today’s Workout: Candle. Keyboard. Chaos. Here’s what you’re gonna do: Light a candle (any candle… Sage likes ones that smell like passive aggression). Pick a draft you abandoned last week. Don’t clean it up. Don’t start over. Add 100 more words to it: the weird ones, the rude ones, the ones you’d say if you weren’t trying to “sound like a brand.” Hit save. Walk away like you just left a flaming bag of truth on someone’s porch. We’ll edit later. Or not. (That’s Sage’s entire coaching strategy, btw.) Inbox Fit Club We don’t chase clean slates. We chase chaos with conviction. P.S. Next time on Inbox Fit Club… Ever wanted to write emails like “Cocaine Nun vs Sharknado”? Good. You’re spiritually ready for the Gritty Reboot Writing Framework: where subject lines hit like trailers, and every call to action sounds like a threat. Stay unhinged.
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Rage Writing, Spamuel, & Why Your Drafts Folder Has Abs Right. So here we are. This newsletter wasn’t planned. It was summoned. Born in a comment thread. Fuelled by espresso, glitter-scented rage, and two readers who laughed so hard they: Disrupted a live AI training Collapsed during barre class Spiritually peer-pressured me into creating this chaos factory So thank (or blame) them. What you’re reading now is Inbox Fit Club: a safe space for dangerous ideas, subject line CPR, and emails that read like cursed movie trailers. There are no gentle reminders here. Just creative threats, muscular metaphors, and Spamuel L. Flexson screaming “OPEN RATE = HEART RATE” from a BOSU ball. Let’s get into it. Why Rage Writing Is the Only Gym Your Copy Needs Most writing advice sounds like it was focus grouped by a yoga cult and a room full of dried up PR interns. “Just take a deep breath and let the words flow...” No. Absolutely not. You’re not a babbling brook. You’re a carbon-based meat sack with a caffeine addiction, abandonment issues, and a deadline. You don’t need flow. You need fire. Enter rage writing. It’s the Inbox Fit equivalent of flipping a tractor tire made of inbox guilt and unresolved tension. It goes like this: Turn off spellcheck. Lower your expectations into a shallow grave. Write like you’re possessed: By a character from Trainspotting or the ghost of a disgruntled marketer who died during a Slack sync. Don’t think. Don’t pause to ask “Does this align with brand voice?” Spamuel says brand voice is what you yell when you stub your toe. Why This Hits Harder Than a Caffeine Overdose You know when you’re too mad to cry, so your body just sweats through your teeth? That’s the energy rage writing taps into. Rage writing bypasses the two demons of your inbox: Polite Perfectionism (aka The Ghost of Marketing Past) Content Shame (“This is dumb, no one wants to read this, please delete yourself immediately.”) It throws a kettlebell at both. Your first draft isn’t supposed to be good. It’s supposed to be true. Messy. Loud. Feral. Like your inner monologue after someone says "circle back" unironically. That’s where the gold is. That’s when your voice starts sounding like you, not a motivational LinkedIn post wearing too much cologne. Why Your Drafts Folder Has Abs Spamuel L. Flexson (our overly caffeinated yak mascot) says this: “Abs are made in the drafts folder.” Here’s the deal: Write like a wild animal on espresso. Edit like a sniper aiming for the head. Your mission today? Rage-write an email. Just one. Don’t fix those damn typos. Don’t try to perfect the CTA like you’re crafting the Mona Lisa. Just get the words out and let them burn. You’ll come back tomorrow, machete in hand, and carve the good stuff out of the wreckage. What’s left will be weird, raw, and absolutely worth sending. The bones of something only you could write. Something real. Something that doesn’t need permission to exist. PS: Oh, and next time? We’re diving into something a little darker. Ever wondered if Inbox Zero is just another government psy-op? Let’s just say… it’s time to embrace the chaos. Trust me, you’re gonna want to see where this goes.
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Just a few of testimonials from some of my favourite clients.
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Testimonals from Liam and Bassanti Video and written testimonials from wellness founders after working with me on website rewrites, messaging strategy and welcome sequences. Both clients came to me because their messaging no longer reflected the depth of their or connected clearly with the right audience. Instead of using generic templates, I studied their tone, audience, offers and brand personality to create copy that sounded natural, emotionally clear and conversion-focused. The result was messaging felt more aligned, more trustworthy and more representative of who they actually are as founders and businesses.
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Gianni Ingrosso
London, UK
Content Writer with Business Insight
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Content Writer with Business Insight
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Geophysicist Career Guide
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10
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How to Become a Hydrologist
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11
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Understanding Construction Procurement
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9
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Alison Chan
London, UK
Your mission is important. I tell that story for you.
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Your mission is important. I tell that story for you.
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[Ideation, Wireframe, Content, Copy] AI page for CRM Suite
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26
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[Copy, Value Prop, Position] Product pages for CRM suite
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21
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Savvie | The Ultimate Guide to Maximising Sales
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42
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Savvie | Savvie Blog (All Posts)
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23
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Ciarán Griffiths
London, UK
Compelling and creative copy by Ciarán
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Compelling and creative copy by Ciarán
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Vanilla Pod Wine Cards
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10
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Article Writing Case Study: Untold History
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9
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Article Writing Case Study: TV Articles
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7
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Content Writing Case Study: Gen-Z Online Habits
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10
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Becki C
London, UK
Writing sparkling content for your website or blog
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Writing sparkling content for your website or blog
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Real Estate Blog Content
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8
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Parenting and Pregnancy Articles for a baby-clothing brand.
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7
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Photography Blog Content
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11
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7 Ways to Reduce Anxiety in Pregnancy
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46
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Zara Chechi
London, UK
Writer
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Embracing the Digital Era: Should Your Business Go Cashless?
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22
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Unbanked: Which Religious/Cultural Days Are Overlooked by UK Ba…
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32
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Is Hybrid Working Hurting Women’s Careers?
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31
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Why Is Gen-Z So Stressed Out in the Workplace?
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