One designer. Messy ideas to shipped, working products.
One designer. Messy ideas to shipped, working products.
Auricle, Premium Social Media Campaign
Designed a premium social media campaign for Auricle to strengthen its brand presence and showcase its wireless audio products through compelling visual storytelling. The campaign combined product-focused creatives, lifestyle imagery, and feature driven advertisements within a cohesive, modern visual identity to drive awareness and engagement.
Role: UI/Visual Designer Deliverables: Social media campaign, Instagram creatives, product advertisements, visual branding assets
Tools: Figma, Adobe Photoshop, Adobe Illustrator
Goal: Build a premium brand presence and create high-converting social media assets that effectively communicate the product's value while maintaining a consistent, cohesive visual identity.
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Kalise, Premium Social Media Campaign
Designed a premium social media campaign for Kalise to elevate its brand presence and promote its Vitamin C Hair Serum through elegant visual storytelling. The campaign combined product-focused creatives, educational content, and lifestyle imagery to communicate the serum's benefits while reinforcing a clean, science-backed, and luxurious brand identity.
Role: UI/Visual Designer
Deliverables: Social media campaign, Instagram creatives, product advertisements, educational carousel, visual branding assets
Tools: Figma, Adobe Photoshop
Goal: Build a premium brand presence and create high-converting social media assets that educate customers, showcase the product's benefits, and maintain a cohesive visual identity.
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Multidisciplinary designer - Brand, Web, Apps
Multidisciplinary designer - Brand, Web, Apps
Framer & Graphic Designer | Websites, Branding, Sports
Framer & Graphic Designer | Websites, Branding, Sports
Designing Emails that converts for eCommerce & DTC Brands.
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- Followers
Designing Emails that converts for eCommerce & DTC Brands.
Designed this Rael Beauty email for better mobile scannability; cleaner flow, sharper hierarchy, and here's how it holds up on the screen it actually lives on.
If you're building an eCommerce/DTC brand, or you're simply interested in email design, I'd love to have you follow along.🚀.
#Emailmarketing #dtc #ecommerce #emailmarketingdesigner #staticads #emaildesigner #figma #klaviyo #d2c
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𝗦𝗶𝗺𝗽𝗹𝗲𝘁𝗶𝗰𝘀 | 𝗘-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗘𝗺𝗮𝗶𝗹 𝗗𝗲𝘀𝗶𝗴𝗻
A product image and a "𝗕𝗨𝗬 𝗡𝗢𝗪" button are not enough for a good product. A compelling story is necessary to pique people's curiosity.
I created an e-commerce marketing email for Simpletics, a men's haircare company, with the theme "𝙇𝙤𝙬 𝙚𝙛𝙛𝙤𝙧𝙩, 𝙝𝙞𝙜𝙝 𝙞𝙢𝙥𝙖𝙘𝙩."
The objective was to launch the brand's sea salt spray through a lifestyle-driven campaign that 𝙚𝙣𝙜𝙖𝙜𝙚𝙨 𝙘𝙤𝙣𝙨𝙪𝙢𝙚𝙧𝙨, 𝙥𝙞𝙦𝙪𝙚𝙨 𝙩𝙝𝙚𝙞𝙧 𝙘𝙪𝙧𝙞𝙤𝙨𝙞𝙩𝙮, 𝙖𝙣𝙙 𝙥𝙧𝙤𝙢𝙤𝙩𝙚𝙨 𝙥𝙧𝙤𝙙𝙪𝙘𝙩 𝙚𝙭𝙥𝙡𝙤𝙧𝙖𝙩𝙞𝙤𝙣.
𝗛𝗲𝗿𝗲'𝘀 𝗵𝗼𝘄 𝗜 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵𝗲𝗱 𝗶𝘁:
𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲-𝗹𝗲𝗱 𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴: An aspirational summer visual sets the tone and introduces the product naturally.
𝗖𝗹𝗲𝗮𝗿 𝘃𝗶𝘀𝘂𝗮𝗹 𝗵𝗶𝗲𝗿𝗮𝗿𝗰𝗵𝘆: A strong headline, concise supporting copy and prominent CTA guide the reader through the message.
𝗦𝗼𝗰𝗶𝗮𝗹 𝗽𝗿𝗼𝗼𝗳: A reference to men's style publications and a before-and-after comparison reinforce the relevance of the hair trend.
𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗲𝗿𝗰𝗵𝗮𝗻𝗱𝗶𝘀𝗶𝗻𝗴: Individual product sections communicate benefits and help subscribers discover the right products for their hair.
𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲: Strategic CTA placements and a clear product routine create natural opportunities for further engagement.
The result is an email campaign that balances brand storytelling, product education and conversion-focused email design 𝒘𝒊𝒕𝒉𝒐𝒖𝒕 𝒐𝒗𝒆𝒓𝒘𝒉𝒆𝒍𝒎𝒊𝒏𝒈 𝒕𝒉𝒆 𝒓𝒆𝒂𝒅𝒆𝒓.
Designed in Figma with attention to visual hierarchy, brand consistency and mobile-first email design.
𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮𝗻 𝗘𝗺𝗮𝗶𝗹 𝗗𝗲𝘀𝗶𝗴𝗻𝗲𝗿 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗲-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗼𝗿 𝗗𝗧𝗖 𝗯𝗿𝗮𝗻𝗱?
I design engaging, on-brand email campaigns that make products easier to discover and give subscribers a reason to take action.
Let's make your emails work harder.
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Create thoughtful and exciting designs with me. Welcome!
Create thoughtful and exciting designs with me. Welcome!
Ad Designer and Creative Partner
Brand. Editorial and Motion Designer
