Creative Director & Branding Expert.
Creative Director & Branding Expert.
A little peek at the brand work we did for Elio Mortgage.
A warm, approachable identity full of warm vibrant colors paired with soft sun rising inspired gradients, inner glows and custom illustrations & more. Loved this direction!
Full case study coming soon, from process to final identity.
Plenty of logo explorations to share too!
https://aperios-design.co.uk/
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I'm a full-cycle developer, marketer, and designer. All in 1
Quantum Pay & Fraud Shield - Global Checkout & Edge Defense
Global multi-currency checkout infrastructure with sub-100ms edge fraud pre-scoring and custom Stripe Radar rules. Dynamically evaluates 20+ behavioral signals to apply step-up 3DS 2.0 only on anomalous risks, cutting false declines by 65% with a 99.98% clean transaction rate.
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Nova Botanics DTC - High-Volume Subscription Platform
Tailored health & wellness DTC subscription platform driving +28% customer retention lift and -34% churn. Engineered self-serve subscriber frequency hub (30/60/90 days), 1-click flavour swaps, and predictive smart dunning retry logic recovering $340k+ in recurring ARR.
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15
Apex Gear Marketplace - Multi-Vendor B2B & B2C Engine
Scalable multi-vendor outdoor & tactical gear marketplace handling 120,000+ monthly orders. Engineered automated seller split-payouts via Stripe Connect (85/15), atomic Redis mutex inventory locks preventing overselling across 85k SKUs, and dual-mode B2B wholesale pricing.
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Specializing in Branding, Packaging, and Graphic Design
Expert Web Design, SEO, & Digital Marketing
Expert Web Design, SEO, & Digital Marketing
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Shopify B2B & Wholesale Consultant helping businesses improv
New to Contra
Shopify B2B & Wholesale Consultant helping businesses improv
Wholesale Margin, Supplier Pricing & Commercial Review
Reviewed supplier costs, selling prices, customer-specific discounts and margins across a large wholesale product catalogue.
Focused on identifying pricing inconsistencies, protecting commercial margin and creating clear rules around supplier increases, minimum margins, customer pricing and automated price changes.
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1
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B2B Sales Pipeline & CRM Strategy
Built and managed structured B2B sales processes covering lead generation, qualification, account development, follow-up and CRM pipeline management.
The focus was on providing clear visibility across opportunities and creating repeatable systems that move prospects from initial enquiry through to active, repeat trade customers.
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25,000+ Product Ecommerce Catalogue & Product Strategy
Managed ecommerce operations across a catalogue of more than 25,000 products, including product structure, supplier data, pricing, categories and commercial margin management.
Focused on creating a scalable catalogue structure that allows large product ranges to remain commercially manageable while providing customers with a straightforward buying experience.
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Razor Sharp Copy & Editing | Tech, Film, Homes & Health
Razor Sharp Copy & Editing | Tech, Film, Homes & Health
Camera kit is expensive. Really expensive!
This advertorial (https://www.techradar.com/cameras/mpb-is-making-top-quality-cameras-accessible-for-all-visual-storytellers) for MPB was carefully crafted to give photographers a new perspective on their hobby. My writing focused on clarity, flow, and accessibility, with the goal of helping amateurs and pros alike discover a better way to buy and sell equipment. I'm super happy with how it turned out!
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Expert Copywriter for Complex Topics
Expert Copywriter for Complex Topics
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