I conduct execution-focused retail merchandising audits that identify visibility gaps, compliance issues, and layout inefficiencies impacting shopper behavior and sales.
Planogram example showing how shelf zones (eye level, high-velocity SKUs, impulse) are intentionally structured to improve visibility, flow, and conversion. Execution matters more than design alone.
NECA In-Store Merchandising Reset – Before & After
Completed an in-store merchandising reset for a NECA branded section to improve product visibility, organization, and overall shelf presentation. I reviewed the existing display, identified clutter and alignment issues, and...