Ecom Swift LLC

Pulled DNS on two real client domains this week for something unrelated, and the gap was stark. One had SPF and DMARC both set up properly. The other had no SPF record and no DMARC record at all, the root domain was wide open.

Here's why that matters for a store. Order...

Selling into the EU on Shopify and still keeping a separate price list for Germany, France, Spain, Italy...? You probably don't need to.

Under Shopify Markets, set one base price and switch on Dynamic tax-inclusive pricing. Shopify then calculates and folds the VAT into that...

Ran into this on a client's fixed bundle setup this week: the bundle discount showed correctly on desktop, then recalculated wrong the moment a customer swapped in a variant that already had its own compare-at price set.

Most bundle apps price off the base variant price, not the...

Went through product pages across three different platforms this week for unrelated fixes (Shopify, Framer, and one Webflow build), and the same gap showed up on almost every one: hero and product images with empty or filename-only alt text.

It matters more now than it used to....