Content Writing for Productivity AI Business
Victor Okoli
Content Samples
About the Company
Most work meetings take forever. And you know what is worse than long meetings? Not recalling important action points from said meetings! Fireflies AI helps with that. On the surface, it seems like a meeting recording software that gives you transcripts but it also has
- Sentiment Analysis for these meetings so you understand the positive and negative aspects of the conversations. This is useful for different professionals; such as freelancers on discovery calls and salespeople talking to prospects.
- Then it has collaborative features where team members can collaborate on meeting recordings and assign tasks from there
- It also allows you to create soundbites from conversations- for marketing purposes. Solid tool.
Project Overview
At the time, SEO Articles were a priority and I had to create MOFU and TOFU content for different customer segments alongside social posts.
It was fun learning the intricacies of sales one week and about engineering meetings the next.
And this influences the writing process. If a piece of content is to be written for a technical or Senior-level audience, then the research process may get elongated as I am a non-technical person. However, I do my best to ensure content meets the required deadlines.
Outcome
- We increased content engagement by 13% in a quarter
