Vio (Telegram-native classifieds). Me as a founding designer...

Vio (Telegram-native classifieds). Me as a founding designer

Context: Vio is a classifieds product that runs fully inside Telegram in Uzbekistan. People were already buying and selling through chats, but it was messy, hard to search and impossible to scale or charge for promotion.

My task: turn this behavior into a real marketplace, grow stable supply and create clear places to sell visibility.

Result: - Took Vio from idea to a live Telegram-native marketplace in about 6 months. - In the first months users created over 20 000 listings. - After 6 months, an average active user had around 2.3 listings, which means real repeat use, not one-off posts. - Paid promotion flows were live, so the business had a clear way to charge sellers for extra visibility on top of organic usage.