PR & Content Writing — Environmental Advocacy
Article published on
Médium.cz for Arnika, reaching tens of thousands of readers.
The challenge: Translate complex scientific and regulatory topics (PFAS "forever chemicals") into engaging, accessible content for a general Czech audience — timed to the 2026 Milan Olympics.
What I did:
Researched and wrote a comprehensive explainer connecting Olympic athlete disqualifications to everyday consumer products, linking sports news to public health and EU policy.
Structured the piece to serve both casual readers and those interested in environmental policy — clear, jargon-free language with scientific accuracy.
Result: 97 followers engaged, 28 likes, 27 comments. Strong organic reach with no paid promotion.