Horizons by SAP

Establish SAP as a leader among its peers in the enterprise technology sphere through compelling thought leadership centered on the future-forward developments in context aware tech and personalized software.

Read the journal here.

Lead content strategy and manage journal execution by collaborating with C-suite execs, writers, editors, designers, project managers, and external partners like Verizon and Microsoft to deliver asset. Additionally facilitated the pivot from a physical magazine into a digital content experience in the wake of the COVID-19 pandemic and the unexpected departure of the SAP Co-CEO.

Under my direction, Horizons by SAP shifted to an all-digital asset within 2 months, resulting in an increase in viewership by 157% over the previous year's journal.