UX.Report is a digital tool designed to help businesses and professionals by performing AI-powered automated analysis and providing insightful feedback, which can be used when redesigning or starting a new project.

Designer: Daniela Hristova Role: Product Designer Tools: Figma Date: December 2024

UX.Report landing page’s poor usability - lacking demos, clear pricing, and strong onboarding - led to high bounce and low conversion rates, making improvements critical for boosting leads, trials, and revenue.

I redesigned the registration form to add multiple sign-in options and improve accessibility, creating a cleaner, more familiar experience that builds trust and streamlines account creation.

After registration, users see a welcome screen that introduces UX.Report’s purpose and value, setting a positive tone, and reducing early abandonment by clarifying what to expect next.

To reduce frustration with mandatory onboarding questions, I added a screen explaining their purpose and offering “Okay, let’s go” and “Skip for now” options, balancing user control with data collection by re-prompting only when starting a project.

I redesigned the unfocused original dashboard into a bento grid layout that clearly communicates UX.Report’s value and guides users to upload a project or explore a sample, boosting early engagement and reducing drop-offs.