U-Tech: Crafting a 5G Learning Experience

Catharina Nogueira

Market Researcher
Project Manager
Product Strategist
Google Drive
Notion
Slack

Project Goal:

Led the construction of the learning experience concept of a new technology university through a deep desk research aligned with everything that is newest in educational technologies. 

Methodology:

Desk Research
Conduction of an learning experiences, university innovation hubs and educational technology research;
+52 Articles and reports analyzed on technology fintechs and education. 
+15 university sudy cases and trends in higher education
+ 14  Specialists Talks and webnars
Alphas Deep Dive
Interviews with the key market specialists to map the main pain points and innovation opportunities;
Dale Johnson: Director of Adaptive Learning Initiatives at Arizona State University
Jonathan Stolk: Professor of Materials Science and Engineering Education a Olin College
Joana Grande Professor of Economics at Arizona State University
Gustavo Hoffman Director at Grupo A and U-Tech team
Stephan Younes Director at Slash Education of PUC-PR
Marcos Moura, Co-founder Trybe

Output:

Agile discovery process, executing a diagnosis with a desk research and interviews to capture all high end practices in which organization and schools were creating assertive and innovative leaning experience for their students and faculty that led us to the creation of the concept of an 5G leaning experience and a MVP plan for the U-tech project. 

Duration:

2 months
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