Helping Pepsi connect with Gen Z
Erifili Gounari
Helped Pepsi's brand Rockstar as a consultant on how they can better engage Gen Z audiences:
Marketing strategy suggestions
Suggestions on branding, marketing campaigns, brand messaging, influencer partnerships, brand activations
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Posted Oct 2, 2024
Consulted Pepsi's brand Rockstar on how their energy drink can better engage Gen Z audiences through marketing strategy, brand activations & brand messaging.
Social media strategy & content design: Leda Health
Market research & influencer management to connect with Gen Z
Project for Hearst: Relaunching Sugarscape
THE Z LINK: Global Gen Z-focused creative advertising agency
