Content + strategy for early-stage startup

At THE Z LINK, we took over the content strategy & video production for early-stage startup eNOugh, a London-based team that's building a protection badge for women walking alone at night.

After developing a detailed social media strategy based on the brand's goals and their various unique audiences, we produced this video for them, and it became their best-performing piece of social content, driving preorders and increasing awareness at the most crucial stage of the brand's pre-launch campaign.

Our results in a 1 month campaign:

→ 177,805 people reached

→ 257,424 impressions

→ 132% increase in content interactions