Content + strategy for early-stage startup
Erifili Gounari
At THE Z LINK, we took over the content strategy & video production for early-stage startup eNOugh, a London-based team that's building a protection badge for women walking alone at night.
After developing a detailed social media strategy based on the brand's goals and their various unique audiences, we produced this video for them, and it became their best-performing piece of social content, driving preorders and increasing awareness at the most crucial stage of the brand's pre-launch campaign.
Our results in a 1 month campaign:
→ 177,805 people reached
→ 257,424 impressions
→ 132% increase in content interactions
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Posted Dec 23, 2024
Organic campaign results: 177K people reached, 257K impressions, 132% increase in content interactions.
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