This was a former project based remotely, on a volunteer-basis with the social media and copywriting campaign for all aspects of this theatrical company. This comes from my passion for sharing the storytelling capabilities I know this company has with its region in an effort to better support and sustain the arts in this area. As the social media copywriter + collaborator, marketing communications and assignments were also delegated by me.

Some items that I create in the process don't get used, but I still love them!

Here's the sitch:

Create a popping flyer for a new show set to hit for the season. The show was set to be in a "Choose Your Own" type of production, so I was more than pumped about it (did anyone else collect these?)

Write for all ages. The flyer would be passed out to a wide range of people, so the announcement needs to be engaging but recognizable.

Research inspiration is based on classical books of a similar name.

After reviewing the original books, I decided the turnaround time would be too long for full-on illustrations. Still, I could create something reminiscent on Over (now GoDaddy Studio) and Canva. The result was a cover recognizable to anyone of any age who was a fan of the original CYOA series, giving a nod to the OG while keeping our space theme for the relevant production.