FAN BEAR is a smart ventilation system designed for camper vans, developed by a manufacturing company based in Busan. As a Framer Developer, I led the planning, design, and development of a website tailored to introduce and market FAN BEAR in the U.S. market. The project was successfully completed, resulting in a dynamic and visually engaging website.

FAN BEAR site: https://www.sgent-global.com/

I conducted comprehensive research on the U.S. RV market to define customer segments and align marketing strategies with target demographics. These insights informed the design and content strategy, ensuring the website resonates with potential buyers.

Using AI, I produced high-quality product videos and integrated engaging effects to highlight FAN BEAR's innovative features. This approach enhanced the storytelling aspect of the website and showcased the product's value to customers effectively.

Built a responsive, user-friendly website in Framer, emphasizing FAN BEAR’s key features and benefits. The design incorporates visually appealing elements and an intuitive layout to enhance user experience, catering specifically to the preferences of the U.S. RV market.

I worked closely with the client to refine the website’s features and design, ensuring alignment with market research insights and the client’s vision. Regular feedback and collaborative iterations resulted in a polished final product that effectively positions FAN BEAR in the competitive U.S. market.