Samuel Ayo Okunola

Project Title: International Women's Day

Project Goal: Create meaningful Women’s Day visuals tailored to three different brands across real estate, corporate, and nonprofit sectors.

Challenge: Each brand had a unique audience and message requiring distinct visual tone, emotional...

I studied how Coca-Cola builds emotional consistency across decades, and here’s what stood out:

• Red wasn’t random; it became a dominance strategy. • They sell emotion before product. • Visuals are localised for cultural connection. • The dynamic ribbon guides the eye with...

Project Description: Created strategic social media designs for Forcythe, a digital agency, to support brand positioning, product storytelling, and campaign communication. The visuals balance clarity and creativity, using strong layouts, mockups, and messaging to help the agency...

Project Title: Social Media Campaign Designs for a Real Estate Brand

Project Description: Designed campaign-driven social media visuals for a real estate brand to promote property offerings, pricing, and payment plans with clarity. The designs focus on strong visual hierarchy,...