Muhammad Hamza
Local SEO Specialist | E-commerce Brands & Service Business
New to Contra
Muhammad is ready for their next project!
Healthcare SEO has a ceiling most other industries don't: Google applies stricter trust standards to anything that could affect someone's health or finances. The YMYL ("Your Money or Your Life") classification.
Working with Insight Psychological Group, a New Jersey mental health...
Would you rather rank #1 for a term with 10,000 monthly searches and 1% conversion, or #3 for a term with 500 searches and 8% conversion?
Most businesses instinctively choose the first option, chasing volume. The math usually favors the second: 100 visitors at 8% conversion...
Business owners ask me about Core Web Vitals scores far more than they ask about indexation. That's usually backwards.
Core Web Vitals matter, but they're one ranking signal among many, and for most small-to-midsize sites, a mediocre-but-passing score rarely explains a visibility...
I've audited local businesses that spent months on content while their Google Business Profile was actively working against them.
The most common issue: a primary GBP category that's close to correct but not exact. "Plumber" instead of "Emergency plumber." "Contractor" instead of...
A fintech client's SEO report doesn't have one big headline number. It has four numbers that all move together, and that's what actually matters.
Working with ClickPesa , a fintech platform, over a 16-month period (Mar 2025–Jun 2026), I tracked four metrics simultaneously rather...
