

I turn brands that have outgrown their look into systems their teams can actually use.
I lead identity, websites, product interfaces and the design systems that connect them. The work starts by finding where the story, hierarchy or experience is breaking down, then builds a clear visual and digital direction around it.
That can mean refining an existing identity, shaping a conversion-focused website, or creating the components and rules that make future work faster and more consistent. I work hands-on from audit and direction through prototyping, Figma systems and implementation alignment.
Recent work spans property, healthcare, construction, interior design and consumer brands.
$100 - $150/hr
Founder + Creative Director at Lowkey.Club
https://lowkey.club/Johannesburg, South Africa
(GMT+1) Central European Time (CET), ±3 hours
Limited Working Proficiency in German