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Kenny Fomunung's avatar
Kenny Fomunung
proFort Worth, USA
AI Copywriter & Brand Strategist for Founders Who Move Fast
    5.0
    Rating
    3
    Followers
AI Copywriter & Brand Strategist for Founders Who Move Fast
Cover image for The MRB Stack™ Future Founders Website Design
The MRB Stack™ Future Founders Website Design
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Cover image for MRB Stack™ Website Design
MRB Stack™ Website Design
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Cover image for Grace Events Website Redesign
Grace Events Website Redesign
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Cover image for Cloud Nine Creators Website Redesign
Cloud Nine Creators Website Redesign
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18
AI Copywriter(6)
Denike A's avatar
Denike A
Nigeria
Logo | Brand Design | Product Design | Web Design
    23
    Followers
Logo | Brand Design | Product Design | Web Design
Cover image for What is Data Analysis? A Beginner's Guide
What is Data Analysis? A Beginner's Guide
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Cover image for Mindfulness at Work: Reducing Stress and Improving Focus
Mindfulness at Work: Reducing Stress and Improving Focus
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Cover image for Reclaiming Your Mornings: A Guide to a More Intentional Start
Reclaiming Your Mornings: A Guide to a More Intentional Start
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4
Cover image for Julie Vanwill - Portfolio Website
Julie Vanwill - Portfolio Website
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122
AI Copywriter(3)
Saira Naseem's avatar
Saira Naseem
Lahore, Pakistan
DTC Creative Strategist for Beauty & Skincare Brands
    19
    Followers
DTC Creative Strategist for Beauty & Skincare Brands
Cover image for An independent creative strategy and
An independent creative strategy and copywriting case study exploring how brand research and audience insights can inform advertising concepts for Beauty From Bees. My process Researched the brand's positioning and product categories. Identified potential audience frustrations and customer needs. Developed a proof-led creative direction and sample ad hook. Focus: Ad copywriting, creative research, audience insights, and short-form video concepts. This is a self-initiated speculative project, not commissioned by Beauty From Bees. The proposed concept has not been tested in a live campaign.
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Cover image for LUMA Beauty — Skincare Email
LUMA Beauty — Skincare Email Campaign Project type: Spec project Industry: Skincare / E-commerce Role: Copywriter The project LUMA Beauty is a fictional skincare brand created for this portfolio project. I developed a 5-email campaign around a Barrier Repair Hydrating Moisturizer, with the goal of taking a new subscriber from problem awareness to purchase. The customer The campaign was written for women aged 20–40 experiencing dry, sensitive, or dehydrated skin. The approach Instead of introducing the product immediately, I built the campaign around the customer's journey: 01 — Problem awareness Help the reader recognize their skin concerns. 02 — Education Explain the skin-barrier problem and introduce a gentler approach. 03 — Product introduction Introduce the moisturizer and communicate its ingredients and benefits. 04 — Trust + objection handling Use social proof while addressing hesitation around the product. 05 — Offer Introduce a first-purchase incentive and create a reason to take action. What I created 5-email skincare campaign Welcome/problem-awareness email Educational email Product-focused email Social proof + objection-handling email Promotional email What I practiced This project helped me practice writing around customer pain points, desires, objections, product benefits, and the transition from awareness to purchase. Note: This is a fictional/spec project created for my portfolio.
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Cover image for Just added a new copywriting
Just added a new copywriting project to my portfolio ✍️ Fitness Coach Lead-Nurture Email Sequence A 6-email sequence designed to move a lead from: → Problem awareness → Belief shift → Building desire → Objection handling → Offer → CTA The goal wasn't just to write emails that sound good, but to give each email a clear job within the customer journey. I focused on audience pain points, objections, motivations, and creating a natural transition toward the offer. If you're a fitness or wellness brand looking for conversion-focused email copy, I'd love to connect. #Copywriting #EmailMarketing #EmailCopywriting #FitnessMarketing #FreelanceCopywriter
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Cover image for I specialize in writing email
I specialize in writing email sequences for fitness coaches that generate leads, build trust, and drive sales.
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AI Copywriter(4)
Lina-Florentina Stoica's avatar
Lina-Florentina Stoica
Galați, Romania
Conversion Copywriter: I turn clicks into loyal buyers.
New to Contra
Conversion Copywriter: I turn clicks into loyal buyers.
Cover image for Psychographic Avatar Architecture for High-Ticket
Psychographic Avatar Architecture for High-Ticket Self-Development Funnel Project Overview: This project showcases the deep psychographic avatar mapping created for a premium, high-ticket personal transformation brand (UncageX). The objective was to define the core persona before writing high-converting ad copy or email sequences. The Avatar Strategy: "The Functionally Disconnected" Instead of relying on boring demographics, I mapped out the avatar based on internal psychological friction. The Core Insight: This persona is not in a visible crisis. From the outside, their life is perfect ("functional on paper"). From the inside, they operate in a "silent rupture" and a state of emotional autopilot. Attitude: Sceptical, well-informed, and completely resistant to standard marketing "hype". Why This Drives Conversion: Understanding that this client avatar hates generic motivational slogans allowed me to design a sober, clinical, and diagnostic copywriting approach that guarantees high emotional resonance in cold markets.
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Cover image for Medical Tourism Landing Page Optimization
Medical Tourism Landing Page Optimization
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Cover image for Premium Medical Clinic - Team
Premium Medical Clinic - Team & Authority Section Framework
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Cover image for roject Overview: This project focuses on
roject Overview: This project focuses on analyzing and optimizing the layout and copy for a medical clinic. Instead of using sterile, technical language, the strategy is built around deep psychographic pain points. The Strategy & "4 Wounds" Framework: I structured the landing page around the "4 Core Patient Wounds" (their unspoken fears about losing money, time, or trust). I translated standard objections into raw, authentic patient testimonials displayed directly above the fold: Wound 1 (Financial Trust): Fear of hidden costs and past bad investments. Wound 2 (Logistics/Time): The frustration of strict clinic hours for busy professionals. Wound 3 (Transparency): Skepticism about whether a treatment is necessary. The Lifetime Value (LTV) Strategy: Beyond the text, I designed a front-end offer workflow. By structuring a transparent, zero-pressure "Treatment Plan Blueprint" during the first visit, the copy guides the patient to choose long-term continuity, successfully doubling the patient's Lifetime Value naturally.
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AI Copywriter(4)
imthiyaz k's avatar
imthiyaz k
Bengaluru, India
Tech writer crafting clear and compelling content.
Tech writer crafting clear and compelling content.
Cover image for AI Revolution in Longevity Science
AI Revolution in Longevity Science
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Cover image for AI Investment Trends and Market Risks Analysis
AI Investment Trends and Market Risks Analysis
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Cover image for AlphaFold 2: Revolutionizing Protein Folding Prediction
AlphaFold 2: Revolutionizing Protein Folding Prediction
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